Macabre Campaign to Promote ‘Smile’ Scared Thousands of Viewers – Paramount (Courtesy)
The premiere of ‘Smile’, one of the most anticipated horror films of recent weeks, is approaching, so much so that even some people with a scary smile have begun to invade several television broadcasts. Such is the macabre campaign to promote theatrical release that is terrorizing thousands of viewers.
It all started when spectators and attendees at Major League Baseball games last weekend of September 24-25 noticed strange people who didn’t stop smiling during the game. Without knowing what it was, some began to record the strange sightings, without knowing what it was a macabre campaign for the premiere of ‘Smile’.
Games like the New York Mets vs. Oakland Athletics or the Braves vs. Phillis have reported that some people wore a “Smile” T-shirt along with odd behavior during the match. It got worse when on the Today Show, a person was sitting behind the presenter with the same shirt and his perpetual smile.
Fear and paranoia quickly caused photos of these smiling people to be posted on social networks in several television broadcasts, making it viral. viral advertising campaign ‘Smile’. The idea was so successful that those who saw these strange events wondered what was going on, only to discover the horror film directed by Parker Finn.
The mysterious smiling people of ‘Smile’
Paramount, which had already adopted similar marketing strategies with other horror films such as “Mother” with Jennifer Lawrence or “Cloverfield,” says it has hired several actors, who have been taken to different baseball fields, with the only indication that they did not stop smiling until the end of each game.
This in reference to the story of ‘Smile’ It’s about Dr. Rose, who one day receives a visit from a girl who says that something is behind her. Soon after, the doctor begins to experience several strange events involving mysterious people who do not stop smiling. The tape went extremely viral on the networks and is now one of the most anticipated of the year.
It will be on September 19th when ‘Smile’ will be released in the cinemas of Mexico, while on the 30th of the same month, a day later, it will reach the rest of the world. The story is directed by Parker Finn and stars Sossie Bacon, Jessie T. Usher, Kyle Gallner and others.
Source: Nacion Flix
Crystal Leahy is an author and health journalist who writes for The Fashion Vibes. With a background in health and wellness, Crystal has a passion for helping people live their best lives through healthy habits and lifestyles.
