Ghostface, the masked killer, scares death again and no, this time it’s not on the big screen but on the streets of the United States: New Orleans, San Luis and Sonoma, among other cities witnessed numerous sightings of the criminal “Scream”.who sows panic with this marketing strategy confirmed by Variety.
At the upcoming premiere of ‘Scream VI’ on March 10 in theaters, Paramount launches a marketing strategy not suitable for heart patients or fearful people. Studies choose to release the killer who sows confusion and fear among the US population, causing numerous calls to 911, the national emergency number, warning of sightings: “Thanks for everyone’s interest, we have already solved”Sonoma Police say on Facebook after verifying that it wasn’t an actual alarm.
Ghostface has been spotted in several cities across America ahead of the Paramount Pictures release #ScreamVI on March 10. pic.twitter.com/6MsRja0esy
? PopCrave (@PopCrave) March 2, 2023
Ghostface was seen in various cities across America ahead of the release of Paramount Pictures’ #SreamVI on March 10th.
Due to the panic he is sowing, Ghostface is not reluctant to comment on the scenes on his Twitter profile: “I was just minding my business”the criminal apologizes.
Fundamental repetition formula
It is not the first time that Paramount Pictures has mounted this type of scene to promote its films. In the weeks leading up to the release of “Smile” in September 2022, various admittedly disturbing videos and snapshots went around the world. In this other marketing tactic, anonymous people in ordinary places made themselves known wherever they were to show the unmistakable and disturbing grimace from the Parker Finn film.
These marketing campaigns were missing and #SmileMovie didpic.twitter.com/RTp3yqTbrz
? The Horror Lover (@THorror_Lover_) September 29, 2022
Paramount’s move helped propel “Smile” into the charts $22.6 million upon its opening in the United Statesaccording to Box Office Mojo, plus a total (international) collection of almost 220 million of dollars. We will have to wait until next week to find out if ‘Scream VI’ repeats the feat, until then we just have to be careful and be careful when taking to the streets: Ghostface is on the loose.
Source: E Cartelera
Lloyd Grunewald is an author at “The Fashion Vibes”. He is a talented writer who focuses on bringing the latest entertainment-related news to his readers. With a deep understanding of the entertainment industry and a passion for writing, Lloyd delivers engaging articles that keep his readers informed and entertained.
