Rihanna launches maternity underwear under her Savage x Fenty brand

Rihanna launches maternity underwear under her Savage x Fenty brand

During both of her high-profile pregnancies, Rihanna made a lot of noise about her clothes, so it was only a matter of time before she launched maternity underwear through her lingerie brand Savage x Fenty. .

While expecting her second child, and still not saying a word about the possibility of a new album, Rihanna just launched a new line of maternity underwear under her Savage x Fenty brand. She lends herself to the modeling game with her first child, born on May 13, 2022 and nicknamed RZA, in adorable photos reminiscent of representations of the Virgin and Child, to formalize this launch on August 9, 2023.

Rihanna launches maternity underwear under her Savage x Fenty brand
Rihanna introduces one of the new nursing bras from her lingerie brand Savage x Fenty with her first child nicknamed RZA. © Savage x Fenty.

Rihanna launches Savage x Fenty maternity underwear

Throughout her two highly publicized pregnancies, Rihanna has chained stylistic audacity, with big reinforcements of apparent lingerie. And now that she’s breastfeeding, it was only a matter of time before she offered lingerie that suited her new lifestyle. Now her brand Savage x Fenty presents its first maternity capsule collection ” for mothers and expectant mothers “.

Savage x Fenty presents its first maternity capsule collection
From left to right: Savage x Cotton Nursing Bra designs; Savage Not Sorry and floral lace. © Savage x Fenty.

Inspired by best-selling designs from Rihanna’s lingerie empire, three nursing bras are available: the sportswear-style Savage x Cotton in heather gray, navy or black cotton, the Florale Lace in black lace, or even the sexiest thanks to a set of additional Savage Not Sorry bands in black or lavender lace. Sizes XS to 5XL, these three nursing bras come with a full layer maternity band for easy one-handed on and off, with a handy nursing clip at the shoulder strap junction. Available in sizes XXS to 4XL, an oversized t-shirt with ” Make more babies in large black characters on a white background completes the collection.

The oversized Make More Babies t-shirt by Savage x Fenty, Rihanna's lingerie brand

Considering how much Rihanna vents about the fulfillment of motherhood, and the jokes that her partner, Rakim Athelaston Mayers, aka A$AP Rocky, makes about the desire to create an empire of baby products, there is much to bet that the other baby launches could soon follow. The Fenty Baby era has just begun…

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Source: Madmoizelle

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