As rival movie studios got drunk on theatrical releases tied to their streaming platforms during Covid, and major streamers like Netflix bypassed wide theatrical releases altogether, Warner Bros. CEO David Zaslav said. Discovery, believed in the big picture economy. .
When he took control of the fledgling conglomerate last year, he immediately scrapped WarnerMedia’s pandemic plan to take big pictures on HBO Max day and night. Zaslav believed that Day-and-Date ruined a movie’s pantina.
Now competing streamers are coming together and seeing the light that Zaslav preached. Amazon Studios has returned to cinema in a big way with the theatrical releases of following its billion dollar purchase of MGM Creed III and those of Ben Affleck and Matt Damon Heaven. Apple also lets Paramount publish the Martin Scorsese film Flowers of the Killer Moon and Sony via their Ridley Scott epic Napoleon.
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“I love that (Amazon’s) Mike Hopkins and Andy Jassy open their films,” Zaslav told Warner Bros. today. Discovery Max purple blasted.
“It’s great that Apple is doing this.”
“We do international sales for Amazon; We made it Heaven and that’s why we did it Creed IIIZaslav added.
“To movies in cinemas!” added the CEO, “let’s not rush to get them on the platform.”
“We saw the data, we saw two years of movie streaming data, we didn’t have an agenda,” says Zaslav, who says the best economy of a picture is through a Windows system, with another boost for that Streaming to a theatrical release.
Zaslav praised the historical importance of the cinema in America; the preciousness and magic of a theatrical release that audiences share together, and the cultural impact of a theatrical release.
“At Warner Brothers Discovey, we believe there’s a lot of content that you just watch, but it’s really impressive when you go to the movies.”
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Source: Deadline

Bernice Bonaparte is an author and entertainment journalist who writes for The Fashion Vibes. With a passion for pop culture and a talent for staying up-to-date on the latest entertainment news, Bernice has become a trusted source for information on the entertainment industry.