Netflix will start banning password sharing in early 2023

When things seemed to be going well for the first time in several months, with releases like ‘The Crown’, ‘Merlina’, ‘Til money do us part’ and ‘Dahmer’, Netflix announced news for its subscribers, who have already heavily criticized in the past. And is that the streaming platform has already set a date for when they will start banning the sharing of passwords between users.

The Wall Street Journal got the results on the extra cost evidence for share passwords on netflix, made in Argentina, El Salvador, Guatemala, Honduras and the Dominican Republic. The media claims that finding the exact address of every user using this measure was quite difficult, but they finally managed to make it possible.

With the results, Netflix plans to ban shared passwords by 2023, not only in the test countries, but also in the rest of Latin America. In addition to this, the strategy of the streaming platform has confirmed that the cheapest plan in its history is now available, with a price of 99 Mexican pesos, which was also harshly criticized upon its arrival.

There is currently no official date from the company, but the media mention it Netflix would start banning shared passwords in early 2023, that is, from January to March, completing the fiscal year for the company. This measure comes after the first losses of subscribers since the founding of the streaming service were reported in early 2022.

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What are shared Netflix passwords?

Shared passwords on Netflix work when a user lends his account to another person, so that he can enjoy the contents of the platform, simply by entering his email and password. To this end, the company claims that it has caused the spill of several million and intends to charge these users an additional fee to use the service.

With shared passwords and the cheapest plan, Netflix has received a lot of criticism for its aggressive approach towards users, who are forced to pay more monthly for content, or reduce their package, warning that there will be advertisements for all season. the platform. That is to say, from the moment you enter, until you put something like ‘Merlina’, from time to time the commercial will skip.

Other platforms have lightened their strategy, with new cheaper packages, not increasing their price, or simply betting on a better quality catalog, which users criticize the streaming giant. We will have to wait for them to announce the official date of this new measure which will start to be applied during 2023.