Of the five senses, smell is unfairly given the least importance. Studies in recent years are showing more and more that scents affect our performance, memory and concentration. For example, everyone knows that the familiar aroma of relaxation is lavender, and orange and bergamot are responsible for joy.
By the way, it was with the citrus flavor that scientists conducted an interesting experiment. In the office with the video camera, they first looked at how many times the workers made a mistake when unlocking with the key. Then, lemon scent was added to the air with the help of the ventilation system. It turns out that the number of errors made when opening the lock has decreased.

This knowledge has been used successfully by large companies for a long time. For example, in fragrance marketing. This is a separate aspect of creating a brand image and attracting customers – a type of advertisement that emphasizes scent rather than affecting sight and hearing.
For example, in the United States, more than 60% of companies, including Mercedes-Benz, Apple and Hilton, use fragrance in business. In Russia, this figure is much lower, but is increasing every year thanks to indoor fragrance brands such as Sunscents. Aromatization of the enterprise is ordered by everyone they know. “Airplane Groups”, Poison Drop, 4forms and Charuel.
Another important area that we briefly mentioned before is the aromatization of office spaces. They started doing this for the first time in Japan so that employees could work more concentrated. In the morning, they used citrus scents to create a working and at the same time good mood. Floral and tea notes are grounded and help to focus throughout the day. And in the evening, when the person can think of nothing but his favorite sofa at home, wood picking or cedar wood fragrance was used, which helps to relax and create a cozy and cozy atmosphere.


By the way, the Sunscents brand has special equipment for this. It allows you to use three fragrances in one room at once, so you can easily recreate the Japanese system here.
We think there is no doubt about which country Sunscents’ premium brand of indoor fragrances draws inspiration from. Of course, Japan. It was his experience on which he was based and continues to inform us about the main principles and trends of aromatization.
What sets Sunscents apart is its meticulous work on fragrances. The brand does not only buy and sell ready-made products, but also works with the factories of Grasse, the capital of the perfume industry. And French, German and Russian perfumers work on each composition.
In the fragrance library of the brand, you can choose a fragrance suitable for the atmosphere you want.

Looking for a sophisticated yet high-status fragrance to associate with a luxury hotel? A complex structural Black Ambergris perfume with a bright scent of spice and labdanum will do.

Looking for someone to motivate and boost employee morale? Take a closer look at the sour aroma of the Italian Garden – a cocktail of vetiver, citrus notes and refreshing greens called “White Yuzu”.
If you need a fragrance that will distinguish the brand from the background of others and only be associated with it, you can order the development of an individual fragrance from Sunscents.
And by the way, a big plus of the brand is that all fragrances are hypoallergenic and safe for children and animals. In this, Sunscents does not lag one minute behind world trends.

First, the company uses technology that works without water or heat to transform the scent into dry nanoparticles and distribute it evenly throughout the space. Secondly, all aroma diffusers can be controlled from an app on a smartphone, so you can forget about the endless search for a remote. Third, the brand has a subscription flavoring system. The installation, maintenance and control of the aroma level of the equipment are entirely the responsibility of the company. And we have only the most pleasant thing – changing flavors according to the season or mood.
Source: People Talk

Elizabeth Cabrera is an author and journalist who writes for The Fashion Vibes. With a talent for staying up-to-date on the latest news and trends, Elizabeth is dedicated to delivering informative and engaging articles that keep readers informed on the latest developments.