Last night’s NCAA Division I Men’s Basketball National Championship, as Kansas beat North Carolina 72-69, was the most watched NCAA Men’s Championship game on cable television. The Kansas-UNC game averaged 18.1 million viewers based on total viewers. That’s 4% more than last year’s national championship game between Baylor and Gonzaga.
The #1 seeded Jahocks had the longest halftime break in the history of the Championship with a 15-3 winning streak.
CBS Sports and Turner Sports’ TBS, TNT, and truTV make Kansas-North Carolina the third-most-watched college basketball game in cable television history. On Saturday, the UNC-Duke Final Four national semi-final match, featuring legendary Duke coach Mike Krzewski’s final game, was watched by an average of 18.5 million viewers. This always puts him in second place.
Airing on TBS, CBS, TNT, and truTV, the 2022 NCAA Men’s Tournament averaged 10.7 million viewers and 17.0 percent (the percentage of households or viewers watching television at the time) for 67 live television broadcasts. Both dimensions increased by 13% compared to last year. The 17.0 odds are the best in any NCAA men’s tournament since 1994.
Sunday’s 2022 NCAA Division I women’s basketball championship game, in which South Carolina won barbed wire, garnered 4.85 million viewers and was the most-watched women’s championship game since 2004. It has since become the fourth largest spectator to watch the Women’s Championship match. back then. ESPN only launched the NCAA Division I Women’s Basketball Tournament in 1996.
With 4.85 million viewers visiting ESPN Networks on Sunday, it was the most-watched cable show of the day, up 18 percent year-on-year and 30 percent compared to 2019.
For men, the NCAA March Madness Live set an all-time record for the highest number of viewers and minutes per game in MML history at last night’s Kansas/UNC championship. Kansas/UNC peaked at 1.6 million concurrent streams, beating the previous record set just two days ago during the Duke/UNC competition. This year’s NCAA Men’s Tournament created the most exhilarating singularity of any full-featured tournament in MML history, up 12% from the previous record set in 2019.
The official NCAA Men’s Madness March Social Handles posted a 58% increase from the previous all-time high 2021. Social participation in last night’s championship game increased by 33% compared to the previous record.
Source: Deadline
Lloyd Grunewald is an author at “The Fashion Vibes”. He is a talented writer who focuses on bringing the latest entertainment-related news to his readers. With a deep understanding of the entertainment industry and a passion for writing, Lloyd delivers engaging articles that keep his readers informed and entertained.
