The group’s total revenue reached £1.9 billion ($2.3 billion), while ITV’s profit fell slightly in the first half of this year, and ITV’s script hours Studios nearly doubled from five years ago. The master plan and production team are making more shows for broadcasters than ever before.
Half-year results, released in the last few minutes, showed EBITA falling 3% to £318m ($387m) and ITV’s media and entertainment segment, which includes commissions and advertising, a much sharper drop to sterling, down 16%. 194 million ($236 million). Producer/distributor ITV Studios increased its EBITA by an impressive 31% to £124m ($151m).
With full-year profits down more than 40% last year, ITV saw a minor cut in profits as it spent £58m on content and another £20m on data and technology, for streaming service ITVX. in the fourth quarter and months before the current schedules appear linearly. Its goal is 15,000 hours of content and one special show per week. Invest in additional content on the return of key programs disrupted by COVID, such as: love island and “Front foot inversion,” according to ITV.
In the first half of 2020, revenue rose 9% to £1.9 billion as the COVID recovery continued.
ITV Studios’ revenue grew 16% and the producer/distributor progressed on its five-year masterplan to produce more dramas and get more business from streaming platforms.
Julian Bellamy-In Perspective task line The team saw premium script hours increase by an impressive 82%, with revenue from streaming platforms up 3 percentage points to 19% of total revenue. Mega scripted edition is well on the way to meeting the five-year plan’s goal of doubling script hours to 400 by 2025, and this plan also aims to double publishers’ share of total revenue. In the first half of 2022, ITV Studios launches the second season of Apple TV + physically And double the Netflix baby fever Y Damn game show.
To assist with the script, ITV Studios recently hired Bad Robot CEO and former head of BBC drama Ben Stephenson as producer for the label. On the non-script side, the company bought an enemy planet Produced by Plimsoll Productions.
Despite the slight decline in EBITA, ITV CEO Carolyn McCall praised the “strong business performance” and pointed to opportunities in the second half of the year, including the FIFA World Cup in Qatar.
“We are on track with all the new KPIs and goals we announced earlier this year and are focused on the successful launch of our new free ad-supported streaming service ITVX in Q4,” he added. new transmission strategy.
Source: Deadline

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