
Hello to all fashion lovers! Your fashion editor is here. There are so many trends and brands in my world that I decided to keep an online journal where I’ll take notes on the most important things in the industry. And although such diaries are often called personal, mine is open to all readers – so you will be aware of the most interesting things.
The last working week of 2024 has ended. We recapped the past 12 months, remembered the stars’ best and worst looks, talked about the brightest fashion moments of 2024 and even prepared a selection of the most stylish maternity looks. By the way, don’t think that nothing new happened in the fashion industry this week. For example, Zendaya starred in an ad campaign for Louis Vuitton and Takashi Murakami, and Damiano David appeared on the cover of Italian Vogue’s January issue.
There were really many interesting events this week, so I suggest you take a short digital journey with me into the latest news from the world of fashion and learn a little more about our domestic brands, advertising campaigns and collections. Shall we begin?


At the end of the year, when we are all spinning in the bustle of new year’s worries, Qari Qris designer Anastasia Davydova has released a new jewelry that will be an ideal gift for a loved one and will help you return to your childhood. for a moment. The Spinning Top necklace references a favorite toy from childhood, but done in a more abstract form. This is a kind of meditation on the past year, full of constant movements.
The upper part consists of wavy lines of varying thickness that mimic the shape of a sound wave. The source of this wave and at the same time the center of the crown is a semi-precious stone (cubic zirconia, garnet, crystal) fixed in its upper part. Like the fascinating spin, the sound wave is a metaphor for life in fluctuation and constant motion. And it is also a symbol of overcoming obstacles: As the top returns, life goes on. I agree, it is an ideal gift for those who love things with meaning.


On New Year’s Eve, the Arapkhanovi brand presented a new booklet called Echoes of the Roots, inspired by Caucasian traditions. The highly atmospheric campaign presents the brand’s new seasonal products that harmoniously touch the colorful atmosphere of traditional Caucasian life.
Feminine suits with succinct silhouettes create an effective contrast with bright carpets decorated with national patterns. The tight costume ensemble echoes the clear shapes of the clay jugs, and interspersed fur details highlight the rich texture of the classic shirts. Accessories play an important role in this collection: silk scarves, chiffon veil scarves and cozy knitted bonnets that add integrity to the look. We will definitely take it into consideration!


Jewelry brand Sparkle Diamond Atelier has presented a New Year’s campaign inspired by the atmosphere of your favorite holiday. By the way, the founder and ideological inspirer of the brand also participated in the shooting with her husband. Aesthetic interiors, play of light, abundant shine, complex textures and stylish red color – each frame speaks of eternal values: warmth, love for each other and diamonds. The campaign includes jewelery that will be an indispensable companion for a gala night or a valuable gift for your relatives. Our favorites from the collection: the elegant 20-carat tennis necklace and the Heart bracelet combining 44 sparkling stones.


A winter sale will begin at Trend Island Mall on December 20th, which will last until February 9th. This is a great reason to look at your wish list and cross off a few of the most desirable locations. Discounts of up to 70% on selected series from You Wanna, Annuko, NikiFilini, GATE31, Ampir, Red Eylül and other popular brands are waiting for you. And here everyone can feel the atmosphere of the New Year holiday. You will find things for a special look or an original gift for your loved ones.


Nowadays, fashion influencers pay attention not only to holiday looks but also to home decorations. And as we know, the main photo zone of the New Year is always the Christmas tree, so it should look appropriate. Now bows, pearls and the most unexpected toys are in trend. If you don’t know how to decorate a Christmas tree yet, we recommend checking out Lamoda’s collaboration with artist Vika Sorokina. As part of the collaboration, a collection of handmade New Year decorations featuring frozen objects was created. The decorations are made of epoxy resin in the form of drops. Transparent tears are the recognizable handwriting of Vika Sorokina. Tear droplets are frozen pieces of ice that carry frozen memories and associations that take us back to our childhood memories and precious moments. I agree, it is an excellent decoration for the holiday tree.
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Source: People Talk

Elizabeth Cabrera is an author and journalist who writes for The Fashion Vibes. With a talent for staying up-to-date on the latest news and trends, Elizabeth is dedicated to delivering informative and engaging articles that keep readers informed on the latest developments.