Paramount+ sets Premium launch dates and prices for Canada, Mexico, Australia and Brazil; Ad level coming in 2024

Paramount+ said Monday it will launch its premium plans in Australia, Canada, Brazil and Mexico on Nov. 16, with more international markets to follow.

The streamer also announced that its ad tier will roll out in select overseas markets, including Australia and Canada, starting in 2024. In Mexico and Brazil, Paramount+ will continue to offer its mobile tier instead.

The moves come after Par+ launched its Standard plan in 45 international markets last year. In its most recent earnings call in August, parent company Paramount Global said the service has 61 million subscribers worldwide and Paramount+’s revenue was up nearly 50% compared to the same quarter last year.

Next month’s premium rollout will include 4K UHD, HDR10 and Dolby Vision formats, as well as four simultaneous streams instead of the standard plan’s two streams.

As for pricing, the Premium tier starts at A$13.99 per month and A$124.99 per year in Australia; in Brazil for R$34.90 per month and R$309.90 per year; in Canada for CAD 13.99 per month and CAD 124.99 per year; and in Mexico for 179 MXN per month and 1609 MXN per year.

The subscription will be available at launch in the Paramount+ app on Apple iOS, Apple tvOS, Amazon Fire, Google, Roku and Samsung, with LG, VIDAA/Hisense, Xbox and Amazon Prime Video going live in 2024.

“After expanding our presence to more than 45 markets in the past year, we are focused on scaling our business and offering choices to our customers,” said Marco Nobili, EVP and International General Manager at Paramount+. “Following the launch of the mobile plan in Mexico and Brazil, the launch of the premium and ad-supported plans will allow us to better serve diverse consumer segments by offering multiple pricing options while taking advantage of tremendous opportunities within our advertising and trademarks. Partner.”