This ultra-colorful brand comes from Sephora, and your skin barrier is already saying thank you

The Byoma brand, famous across the Channel, finally lands at Sephora in France. We explain why this is great news for your skin.

If the name “Byoma” doesn’t already tell you something, know that it won’t be around long. And for good reason, this brand directly from the UK it has everything to please. Developed since the beginning of containment in 2020, Byoma has quickly gained notoriety thanks to advanced formulas, designed to meet all skin needs. Without perfume, it highlights the best of biotechnology and natural raw materials to offer the epidermis a real boost of hydration and benefits.

Inclusive and eco-responsiblethe brand, is dedicated to all skin types, without exception. A commitment that has made his (good) reputation across the Channel. But is it really a godsend for all skin types?

@Byoma

Byoma’s secret: it pampers the skin’s hydrolipidic barrier

The hydrolipidic barrier is the film that covers the skin to protect it. It is therefore of fundamental importance to preserve it from daily aggressions such as wind or pollution. But what can alter it most is the use of unsuitable and very aggressive treatments. which tend to come and devour the film little by little. Result? The skin remains defenseless and can develop pimples and/or patches of dryness, in particular. Based on this observation, Byoma has formulated its products in order to guard the skin barrier to avoid imbalances hydrolipidic film. Moisturizing, fragrance-free and free of dubious or aggressive active ingredients, the brand’s products are all gentle, yet effective. A still rare combination in the cosmetics market.

Possible drawback that could make this brand not appeal to everyone: its very colorful aesthetics. Perhaps you will like it, perhaps it will stain your bathroom (but this is an occasion to remember that it is better to store cosmetics outside this humid room subject to large temperature changes).