Nike goes full anime in a new promotional spot that was released to promote their new Air Force 3, designed by Japanese fashion designer Nigo. As you’ll see, they have a wild anime vibe.
The anime promo introduces us to a whole new universe for the unique shoes, which will release later this month, and is heavily inspired by Voltron.
Nigo spoke about his partnership with Nike, saying, “Nike really has a lot of masterpieces. The Air Force 3 is a hidden masterpiece that I remember loving at the time.
“Through my first collaboration with Nike, I want to let everyone know its magnificence. When I decided to work with Nike, I went to Nike World headquarters and got a lot of inspiration from the archives, the lab and the team working there.
“Everything I saw had a big influence on the project. There are still many things to do, so look forward to the Nike and Nigo project. It’s the beginning of a long and exciting journey.”
Nike’s vice president of global energy marketing, Leo Sandino-Taylor added, “Nigo’s thoughtfulness with his stories and the detail he brought to our first project together has invigorated how we think about applying stories to our products. He brought an incredible amount of depth to every creative element which allowed us to be very playful with how we realized his vision. He is an absolute master at his craft.”
The new Air Force 3 will arrive in Japan on September 28th. Enjoy the anime promotion!
by Joey Paur
Source: Geek Tyrant

Lloyd Grunewald is an author at “The Fashion Vibes”. He is a talented writer who focuses on bringing the latest entertainment-related news to his readers. With a deep understanding of the entertainment industry and a passion for writing, Lloyd delivers engaging articles that keep his readers informed and entertained.