“Taylor Swift: The Eras Tour” will be released in China on New Year’s Eve

“Taylor Swift: The Eras Tour” will be released in China on New Year’s Eve

At $250 million, WW becomes the second biggest concert film after Michael Jackson’s This is it, Taylor Swift: The Eras Tour travel to the Middle Kingdom on December 31.

Alibaba Pictures acquired the Chinese rights to the concert film from Trafalgar Releasing, which handled foreign distribution for the mega-distribution of the concert film from the movie chain AMC. Alibaba is co-releasing the picture with state-owned distributor China Film Group.

In keeping with 13, Swift’s lucky number, the announcement was made in Beijing on Friday at 1.13pm (or 1.13pm).

How much Period tour This is the big question when you consider how China suppressed advertising for Hollywood films after the Corona crisis. However, the 12-time Grammy winner reportedly has a following in the People’s Republic of China and is known as “Meimei,” which is both “unfortunate” (a reference to her feud with Kanye West at the MTV Video Music Awards) and “unfortunately.” ” means. Pretty’. In China, Swift’s followers are not Swifties, but “Meimeis.”

The Eras Tour recently became available for digital purchase and rental on December 13, Swift’s birthday. The fact that the film is available online could also hurt its box office prospects in China, where piracy is at the fore.

Period tour will play over the Imax China network. This is the first time a concert film has been screened in Imax in China. The People’s Republic of China is Imax’s largest market in terms of the number of cinemas. There are currently 783 cinemas in operation.

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Source: Deadline

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