“Live With Kelly & Mark” Notches Biggest Viewership in Over a Year With Taylor Swift-Inspired Halloween Episode

“Live With Kelly & Mark” Notches Biggest Viewership in Over a Year With Taylor Swift-Inspired Halloween Episode

EXCLUSIVE: No tricks, just treats for this year’s Halloween episode Lives with Kelly and Mark.

Halloween Live: The Eras Show According to Nielsen data, the series reached 2.9 million viewers on October 31, making it the most-watched Halloween episode in four years. This is especially impressive considering that the Halloween episode is already one of the best performing episodes of the year overall.

In terms of ratings, the annual fan-favorite episode earned a 1.92 household rating, as well as a 0.47 rating among women 18-49 and a 0.69 rating among women 18-49. ages 25-54 years. These are the best ratings for Halloween episodes in at least two years.

Forget about Halloween. These are some of the best ratings and overall ratings for the show in months. In terms of viewers, Kelly Ripa and Mark Consuelos drew the biggest audience for a single episode in more than a year and a half – since a March 2022 episode that featured interviews with this year’s Oscar winners.

The episode also drew some of its highest ratings in seven months, especially among women 18 to 49 and 25 to 54.

The live The Halloween episode is always full of current costumes, pop culture references and celebrity guest appearances. Since it doesn’t get more topical than Taylor Swift this year, Consuelos and Ripa hit the jackpot by covering both Swift’s wildly successful Eras Tour and her new romance with Kansas City Chiefs tight end Travis Kelce.

During the week of October 30 live increased for the second consecutive week in several important respects. The show averaged about 2.6 million viewers over the week, an 11% increase from the previous week.

In terms of ratings, the week delivered the talk show’s best performance in the women ages 18-49 (0.38 rating) and women ages 25-54 (0.61 rating) demos since Consuelos’ first week as co-host six months ago.

At the time of Consuelos’ debut, he helped achieve the highest ratings and largest audience the talk show had seen in about three months.

On a year-over-year basis, the talk show’s total viewership increased by 15% this week. There was also an increase in household and demo ratings.

Source: Deadline

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