Waiting for a new wave of popularity of Romkoma against the background of the success of “Materialist”? Film Collector Peopletalk Artem Remizov

In recent years, comedy and Romkoma species, which were very popular in the 90s and zeros, have almost disappeared from the screens. Instead of love stories, dramas about domestic violence, harassment and abusive relationships came. Apparently, the palette of relationships increased, but the real and bright proximity between the partners became rare. The same thing was the comedy type that Zukers thought he was stupid and even aggressive. It was always exciting to joke and show emotions and now it was even more. We learned to create personal boundaries, but we forgot to establish strong friendship and relationship of long -term bonds. Therefore, the outbreak of loneliness, rejection of love and creation of a family.

And now on screens and all over the world, Dakota Johnson, Pedro Pascal and Chris Evans are broadcasting worldwide. Did the film put an advantage with the question of what people are looking for in relationships: Is the love of their own values ​​or evidence? How ready are we to be a “unicorn horse in the relationship market?

He spoke about the revival of the interest of the “materialist” critics’ interest in the genre of rumcom, but is that really?

We wanted this question to answer Artem Remov’s telegraph channel “Remorizorero”, which emphasizes the most exciting events in the world film industry of Peopletalk and every month.

Artyom Rizov, Film Columnist Peopletalk

The film “Materialist” was published in the Russian lease, the second director of Selin Sleep, who placed the audience with his sensual film “Past Life” a year ago. This time, a dream decided to tell a much more modern and uncompromising love story, which is not a very standard Romcom. However, the conversations where the genre returned to a big film lasts more than a year. Let’s try to figure out what the romcomic genre is going through today and what shines to it.

In the last two years, the world has seen two Romocoma who may not have received a cult status, but at the same time gathered a very sane case. The first of these was Willa Glack’s Sindy Sinini and Glenn Powell and the main roles, “Everyone other than you”. After the first meeting, the film told the story of men and women who hated each other, and after a while he was forced to act like a couple. With a budget of 25 million dollars, he gathered 220 million worldwide – 88 million of them in the USA. Later, the scandal film, which collected more than $ 300 million with the same budget, came to us. It is clear that Blake Laivli and Justin Baldoni, who was accused of an inappropriate attitude towards him in the field, played a major role in this regard. In contrast, he said that everything was slander and of course it was suitable for Ryan Reynolds’ wife. It is clear that such a story supports the picture.

These romcoms did not become cult, because they are completely fools and they do not carry any semantic burden. Previously, the Romcoms brave, raised the basic problems of life, pointed out in terms of the relationships and actions of the main characters. In today’s new ethics, heroes cannot be like this. Therefore, if not for scandals, intrigues and recognizable faces in the frame, there would be no such correspondence.

In fact, both of these films can be considered as an exception to the rules, because Romcoma is now moving in the flow. Even the latest film of Bridget Jones Franchise, a cult hero for many girls, appeared in Stacock Streaming and gathered good criticism. With a budget of $ 50 million to produce such a large project outside the cinemas – this is a bell that is needed, but not much.

Another successful romkom of recent years is the series “Nobody Wants”, which was broadcasted on Netflix last year. The project was praised, but they said there would be no fees there if he went to the cinema. It turns out that the species died for the audience and is requested only for fans/target audiences.

Against the background, the “materialist” exit, which is praised for a realistic approach to love, seems to make sense. There is no possibility to attract brave stories about honest, drivers and love, because it is replaced by everyone who is not lazy. Changing the type is ungrateful, but forgetting is unreasonable.

Perhaps the “materialist” will give a driving force to the new era of Romkom. More honest and rational.

Whoever says what, but today a generation of Zumer studios and a tidbit for studios and in many ways are created with an eye. And what are they? They are afraid of growing up in a way that is not adults with “sugary”. They reluctantly enter long -term relationships before weighing all pros and cons from external qualities to the income of a potential partner. And although all the characters of the “materialist olum are adults, they act partly like Zukers who are careful with the story of great love. Most likely, the truth is that almost every adult thought to escape from reality at least once and return to a carefree past.

We will have stories in which the romkoms will want to respond to this modern reality and that the heroes are applied by the head, not the heart in the future.

What’s staying from classic rumPoms? This is true, sit online, gather their audience and wait until they get so bored so they will be ready to be easier. And then, when we want to hear the sound of the heart, not to steal the coins in the wallet, we will enter the world of clouds and pink midillians who come to us in moments of love.