Marks and Spencer will add colon cancer signs and symptoms to their toilet paper packaging, inspired by Dame Deborah James.
The London cancer activist, the 40-year-old former deputy director, has been living with stage four colon cancer since being diagnosed in December 2016 and was initially told he would not live for more than five years, which will be a turning point. in the fall of 2021.
Earlier this year, the mother of two, who shares children Hugo (14) and Eloise (12) with her husband Sebastien, described it as “the most difficult”, describing it as “near dying” in the hospital. 5 years of battle with cancer and was admitted as a clinical patient earlier this month.
He is currently suffering from end-of-life colon cancer at his family’s home in Woking and has raised more than £6m in the weeks since he announced the news.
Now M&S, in partnership with Bowel Cancer UK, has announced its plan to include colon cancer signs and symptoms in daily product labeling.
Marks and Spencer will include colon cancer signs and symptoms on toilet paper packaging inspired by Dame Deborah James, 40
M&S employee Cara Hoofe came up with the idea when she was diagnosed with stage 4 colon cancer in 2016 at the age of 32.
He put this in the Straight to Stuart peer recommendation scheme recently launched by M&S. Introduced by new CEO Stuart Machin, the program encourages colleagues to share ideas and insights directly with him through Microsoft Teams, with guaranteed quick response.
He said: “Deborah is a huge inspiration to me and to many other young people with colon cancer.
“I feel privileged in my own way because the diagnosis took a different path, but I want to give a voice to raise awareness for everyone who can no longer use their own path.
“Early detection is very important and my main message to people is to not be shy, check it out and talk to your doctor.
The changes will take effect nationwide from September, and there will also be signage about colon cancer symptoms in store and support center restrooms.
“I’ve been working with M&S for over a decade and I’m so happy they brought my idea to life so quickly – I hope other companies will consider joining us.”
M&S will also donate £50,000 to Bowel Cancer UK.
The changes will come into effect nationwide from September, and there will also be signs about colon cancer symptoms in the support center’s warehouse and restroom.
Shoppers can also scan a QR code to learn more about the disease on the bowel cancer website in the UK.
Deborah was diagnosed with stage four colon cancer in December 2016 and was initially told she would not live for more than five years, reaching a milestone in the fall of 2021.
Earlier this month, she shared a post on Instagram stating that “no one knows how much time she has yet.”
He wrote: ‘The message I never meant to write. We have tried everything but my body is not cooperating.
“My active care has ended and I’ve now moved into a home care home with my amazing family around me and my goal is to make sure I’m not in pain and spend time with them.”
She attends a hospice at her parents’ home in Woking to give her children the hard memories of spending their last days at the family home in London.
The news came days after she told Il Sole she was “afraid of falling asleep” because she didn’t know how much time she had.
He added that he felt “deep love” from his family, adding that “My family fell apart, they were all great – they tried their best to take care of me.”
And about her anxiety about the end of her life, she recently said: “I feel strongly that I don’t want my children to see me sad and upset. I want them to see me when I’m having a good day.’
He said the “pressure” on his young children was “enormous” and continued: “I want them to have good memories.
“I don’t want them to take the burden of looking at me, massaging my legs because I can’t walk. It breaks my heart.’
Deborah is suffering from end-of-life colon cancer at her family’s home in Woking and has raised over £6m in the weeks since she announced the news.
He was recently praised by Prince William, who described him as “brilliant, bold and inspiring” when he met some of the staff members who took care of him.
At the Royal Marsden, the Prince spoke to Lorraine Kimber, a 59-year-old patient from Essex who is currently being treated for pancreatic cancer and knew Mrs James well, and described her encounter with her.
“It was incredible, it was incredible. Surrounded by family, we had a great afternoon,” he said.
“You know, he has over 100 cancers. It’s incredible. I couldn’t believe it. It must be so exhausting for you to go over and over again.”
He was recently praised by Prince William, who after meeting him described him as “clever, brave and inspiring”.
William said: “He was joking… because they were such a close family, you could say, very close… he was joking, he could finally drink.
“He said it was great. It was parked in three pieces,” and joked about how many drinks he could have in front of it.
“She realizes that being at home is exactly where she wants to be right now, surrounded by all her loved ones.”
I love Deborah, she’s amazing. His legacy is huge,” she said.
Source: Daily Mail
