Today we talk about Instagram * Radio Patriki (@radiopatriki) in the regular column “Account of the Week”. This is a street style project that has already gained popularity among the capital’s fashionistas (more than 30 thousand users have subscribed to the account). If you missed it, it’s also time to subscribe.

Who

The Radio Patriki team prefers not to advertise their names, as the participants also have permanent jobs and the composition of this team is variable. Photographers who also work at European fashion weeks are known to be involved, so they know how to stand out from the crowd as stylish and original. RBC Radio Patriki said that an average of eight people worked on the content, including retouching photos of different photographers through processing that brought them into a single style.

The Radio Patriki team was responsible for both the official street style shoots and the Moscow Fashion Week, which took place in June this year.

The blog is in many ways similar to international projects like @watchingnewyork or @parisiensinparis. The metropolitan version of @watchingmoscow was released last year by photographer Grigory Besko.

About what

The main characters of the blog are fashionable residents of the capital, hanging out at the Patriarch’s Ponds and other central streets. The main film set is located exactly in Patriky, which is the name of the Instagram*, but there are also photos taken in the Central Department Store or Stoleshnikovo.

In addition to the anonymous fashionistas, party stars regularly enter the frame, for example, here you can see Masha Minogarova, Svetlana Ustinova, Alexander Rogova and even Alena Vodonaeva.

Maria Minogarova with a friend

Various images fall into the lens of reporters: here is a heavy suite (without it in the Patriarchs – as they sometimes joke in the comments: “Don’t they let Patrick go without Hermes?”), and casual street style , and a verified office outfit and a check – Latest list of trends. And there is no age discrimination: in the chronicles you can see people of all ages.

Subscribers are not bored. In addition to the controversy ignited in the comments, the creators of the blog create additional activity: they organize voting for the best image on telegram channels.

For whom

Instagram* will appeal to those who love to discuss trendy images and seek endless inspiration and ideas for their outfits.

*Instagram is owned by Meta, a recognized extremist organization in the Russian Federation.