
Exactly 32 years ago, on August 15, 1990, the main star of the national rock scene, Viktor Tsoi, died. Even those born in the new millennium know his name, and the songs of the Kino group are still listened to in the “kvartirniki” at four in the morning. He personified a romantic hero who at the end of the Soviet era demanded change, did not want to step on anyone’s chest and captivated everyone with his sincerity. Little has changed in 30 years. Viktor Tsoi is still loved, appreciated and respected.
“Everyone says I have to be someone. And I want to stay myself, ”Tsoi once said, and he carried and carried this philosophy all his life. He sang about difficult things in simple words, never “guessed more than a day” and boldly said of his style: “I don’t care.” However, Viktor Tsoi became not only a rock star of the Union, but also an icon of style. And today we invite you to confirm this.
We analyze the main fashion “rules” (in quotes, because there were no rules in Tsoi’s life) of the last hero of the rock scene and show where to find similar things from Russian brands.
biker jacket

Oversized leather jackets, bomber jackets, canvas jackets – all this was in Viktor Tsoi’s wardrobe. The musician wore them with T-shirts, printed T-shirts and even in a bare body. Following the example of an idol, all Soviet and post-Soviet youth turned into such rebellious and deliberately careless outfits (or dreamed of changing clothes).

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Lime, $ 99.99 (lime-shop.ru) -
GATE31, $14,890 (gate31.ru) -
Ushatava, $30,900 (ushatava.com)
all black

– Your favorite color is black. Is it a symbol of life for you?
No, it’s just my favorite color. And that’s it.
If you look at the archive of photos of Viktor Tsoi, you can easily verify the veracity of this quote. The leader of the Kino group loved black and made it his feature. By the way, we told you not so long ago about the tendency to wear two belts at once. Viktor Tsoi used this technique in the 80s.

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fairy tale (fabstore.ru) -
Haliki, $3,990 (haliki.com) -
Volchok, 7 800 p. (volchok.ru)
white scarf

The white scarf has become the hallmark of Tsoi. According to legend, this accessory was knitted specifically for the musician by his mother, Valentina Vasilievna. We don’t know if it’s true or not, but after Tsoi, many people started to wear white scarves over leather jackets.

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Ushatava, 3 600 pp. (ushatava.com) -
aim clo, 2 050 p. (aimclo.ru) -
City, $999 (incity.ru)
Sneakers “Two Balls”

In the Soviet Union there were no Adidas, Nike and Reebok sneakers, but there were “Two balls”. Every Soviet teenager dreamed of a pair of sneakers with an ankle patch and a logo on the sole. They were worn by Yuri Gagarin, Sergei Belov, Electronics, Petrov and Vasechkin, and even Sharik from Prostokvashino. And in the 80s, Viktor Tsoi joined the detachment of sneakers “painted” in these expressive and rebellious colors. He wore them both in winter and in summer, at concerts and in taverns. By the way, in 2016, the Soviet brand was revived, so the same pair as the leader of the Kino group can now be purchased.
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Two Balls, 5 900 p. (dvamyacha.ru) -
Two Balls, 5 200 p. (dvamyacha.ru)
Bracelets, chains and necklaces

There is an opinion among the people that the main accessory of Viktor Tsoi is a cigarette (We remind you that smoking is harmful to health – Approx. ed.). We will not argue with this statement, but we will say for sure that almost no concert of the Kino group took place without metal studded bracelets, leather laces and silver chains. Meanwhile, to show off all the jewelry, Choi often rolled up the sleeves of shirts and even jackets.

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Kate Snap, 5 700 p. (katesnap.com) -
Yulia Kutuzova, 1800 p. (yuliakutuzova.ru) -
Omut, 4 200p. (om.jewel)
printed t-shirts

For the brightly printed T-shirts worn by the Leningrad Rock Club musicians, we must first of all thank Joanna Stingray, an American singer and friend of all Soviet rockers of that era. It was he who brought Tsoi a T-shirt with the logo of the MTV channel and Interview magazine (which Andy Warhol wanted him to give in person).

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Outlaw, 6 200 p. (bandit.ru) -
WOS, $8,100 (wosbrand.com) -
Volchok, 2 500 p. (volchok.ru)
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Source: People Talk

I am Anne Johnson and I work as an author at the Fashion Vibes. My main area of expertise is beauty related news, but I also have experience in covering other types of stories like entertainment, lifestyle, and health topics. With my years of experience in writing for various publications, I have built strong relationships with many industry insiders. My passion for journalism has enabled me to stay on top of the latest trends and changes in the world of beauty.