Cannes Lions see Greenpeace protest atop the Palais as guerilla campaign continues to disrupt advertising festival

Cannes Lions see Greenpeace protest atop the Palais as guerilla campaign continues to disrupt advertising festival

Cannes Lions delegates were banned from the promotional festival this morning after Greenpeace activists staged an anti-fossil protest at the Palais des Festival, the latest guerrilla tactic to stop the event.

Crowds, delegates and fans stopped and the doors were closed while police were present in the area.

A small number of people on the street, presumably supporters of the protesters, were horrified when two men were taken to an ambulance ladder that had hastily been erected in the main square.

When asked about the problem by Deadline, a French policeman shrugged and simply said: “Greenpeace”.

Many delegates who tried to enter the building lined up to hear Netflix CEO Ted Sarandos deliver a speech at the conference. Other Hollywood figures like Ryan Reynolds and Regina Hall have already appeared at the event, while Patrick Stewart will appear on stage later today.

The protest follows the announcement by Gustav Martner, whose visa was revoked on Monday evening after he did a stunt against fossil fuels for Greenpeace. It has been a tough week for the organizers of the Cannes Lions, a protest aimed at advertising agencies working with fossil fuel companies and which includes a partisan marketing campaign through the cruise company based on the slogan “There are no rewards” on a dead planet.

According to the advertisement exercise The Drum, kayaking activists also stormed the shore of the booth of advertising giant WPP. Protesters carried the popular “It’s Good” canine meme, which is also featured on billboards around town.

Cannes Lions ends tomorrow (June 24).

Source: Deadline

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