Limiting the damage of ultra-fast fashion may seem impossible, but this strong decision shows that strong political decisions can really make a difference. On March 26, 2024, the press talked about the imminent opening of a temporary SHEIN store, scheduled for April 11-14, at Gare du Sud, which belongs to the private Iera group. However, when the mayor of Nice, Christian Estrosi, learned the news, he contacted the current manager of the place to ask him to cancel the operation.
Christian Estrosi takes “all measures” to prevent SHEIN from opening a store in Nice
“ The city of Nice does not intend to welcome a company that does not respect its humanist values and represents a threat to the local trade for which I have always fought. “, declared Christian Estrosi on the social network Threads. The mayor of Nice, president of the metropolis of Nice Côte d’Azur, vice-president of Ma Région Sud and vice-president of the Horizon party, also warned that if SHEIN attempted to carry out its temporary store project elsewhere, ” would take all the measures [s]we can prevent it “.
While the National Assembly has just adopted a bill to make disposable fashion less attractive, the Senate has yet to rule on this text intended to limit the damage of fast fashion. Nice.
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Source: Madmoizelle
Mary Crossley is an author at “The Fashion Vibes”. She is a seasoned journalist who is dedicated to delivering the latest news to her readers. With a keen sense of what’s important, Mary covers a wide range of topics, from politics to lifestyle and everything in between.
