When Gosha Rubchinsky took over as head designer of Kanye West’s Yeezy brand, the rapper increasingly began appearing in Cyrillic items and Russian influencers appeared in his campaigns. So, in his new album Vultures, he played the rising star of Russian cinema, Yaroslav Mogilnikov, and the brand invited Russian blogger Renata Ree to shoot a commercial for Yeezy’s collaboration with Mowalola.
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Yaroslav Mogilnikov. Photo: social networks* -
Renata Ree. Photo: social networks
Later, Kanye West released his first collection called “Black Dogs”, led by Gosha Rubchinsky, and the day before, the rapper appeared on stage at his concert in San Francisco with new products with a symbolic inscription “F*ck,” in Russian. adidas Mean nigga.” The rapper’s disputes with the Adidas brand began in 2022, when the company refused to collaborate with Kanye West due to his anti-Semitic statements.
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Kanye West. Photo: social networks -
Kanye West. Photo: social networks
Let’s remember what other stars wear clothes with Russian inscriptions in public.
Hailey Bieber

In 2018, the model was spotted by paparazzi wearing a Gosha Rubchinsky sweatshirt that said “Russia” on it.
Justin bieber

The singer performed at a concert in London wearing a T-shirt with the words “Dawn” from the same Gosha Rubchinsky.
Kristen Stewart

In 2016, the actor was caught wearing a T-shirt with “KGB” written on the front and “Speech” written on the back.
Shiite LaBeouf

In 2019, a photo of the “Transformers” star appeared on social networks wearing a T-shirt that appeared to be bought in a Moscow souvenir shop. It depicts St. Basil’s Cathedral and says “Moscow.”
Ryan Gosling

Yes, even our driver, modern Ken, one of the most attractive men in Hollywood, once walked the city streets in a Gosha Rubchinsky T-shirt with a Russian flag on it.
Source: People Talk

Mary Crossley is an author at “The Fashion Vibes”. She is a seasoned journalist who is dedicated to delivering the latest news to her readers. With a keen sense of what’s important, Mary covers a wide range of topics, from politics to lifestyle and everything in between.