UpdatedStepping out of Covid’s long shadow, we move on to what is traditionally known as Pre-Broadcast Week, a ritual that stretches back three days of networking and focuses on the annual fall launch of new car models. This name is less appropriate than ever, as the CW is the only broadcast network to organize an independent event; The rest is part of all company portfolio presentations. Warner Bros. Discovery CEO David Zaslav, the architect of the $ 43 billion Discovery-WarnerMedia merger, is expected to take the stage with Ava and the merged entity. Another recently merged entity, TelevisaUnivision, will make its debut. Plus, Newfronter, YouTube, has gone the way of breakfast and its Brandcast extravaganza.
After peaking around four years ago, some of the previous week’s holidays dropped dramatically. The agency’s bass (and Entertainment Weekly & People’s aperitif) are a thing of the past. Only WME’s traditional Peter Luger dinner for top clients and executives was to carry on its 27-year tradition until it was canceled on Friday as many of the agency’s clients decided to stay home due to security concerns .
It also kicks off another element: Jimmy Kimmel’s hugely popular pre-fried Disney presentation, which, along with the Fox event, has left its long-standing location for a new location.
The $ 60 billion plus TV advertising business looks very different from last time when they all came together in 2019. Media companies are now fully investing in streaming, so they are setting the playing field for both linear and digital functions. . Yet recent Netflix battles have highlighted the need to balance digital openness with lessons on the traditional way to achieve it.
Below is the complete program of shows and parties from the previous week. (Note: always ET.)
Monday 16th May
8.10am: breakfast on YouTube
St. Regis Hotel, two E 55th st.
11:00: NBCUniversal preview
Radio City Music Hall, 1260 Avenue in the Americas
Night 4: Fox opening presentation
Skylight in Vesey, 300 Vesey St.
Following
Fox’s next party in the skylight
18:00: Telemundo party
Ziegfeld Ballroom, 141 W 54th St.
8:00 pm: NBCU Front Party (Personal, by invitation only)
Pool and grill, 99 E. 52nd St.
Tuesday 17th May
11:30: Preliminary presentation of TelevisaUnivision
Javits Center, 345 West Street 655
Night 4: Disney Upfront with Jimmy Kimmel
Basketball City at Pier 36, 299 South Street Pier 36
Following
Disney’s next party basketball in the city
20:00: Brandcast on YouTube
Imperial Theater, 249 W 45th St.
Wednesday 18 May
Tomorrow 10: Warner Bros. Discovery
Hulu Theater at Madison Square Garden, 4 Pennsylvania Plaza
4:00 pm: Paramount Upfront
Carnegie Hall, 881 7th Ave.
Following
Fundamental post-party At 660 Madison (formerly Barney, New York)
Thursday 19th May
11:00: CW preview
Downtown New York, 131 W. 55th St.
7:00 pm: CW Personal Bonus Party (by invitation only)
unknown location
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Previous:
NBCUniversal / Peacock, 11.30pm
Vice, 14:00
Pipes, 16:30
Amazon, 7pm
Samsung, 9:00 am
Roku, 11pm
Condé Nast, 14:00
Goal, 19:00
Blavity / Revolt Media, 9.50pm
Black Company, 22:25
TikTok, 4:30 pm
Twitter, 7pm
Networks A + E, 21:05
Nielson, 21:20
Fubo TV, 9.30pm
Meredith, 21:50
Comscore, 22:10
Crackle Plus, 11:25 pm
Our.TV, 23:55
Samba TV, 12:10
Made to order, 12:30 pm
Middle star, 12:45
Medium cinnamon, 1:20 pm
I see, 16:30
WMX, 7pm
Disney, 12:20 pm
NPR, 12:45
WBUR, 13:10
Paramount, 14:35
Sony Music, 12:05
Blackboard, 12:25
SXM Media, 13:10
Closed at 2:25 pm
Medium Delivery, 14:35
Wonderful, 12:05
WNYC Studios, 1pm
TelevisaUnivisión, 13:45
POD Digital Media, 2.30pm
They call us at Bruce’s at 2:50 pm
Source: Deadline

Elizabeth Cabrera is an author and journalist who writes for The Fashion Vibes. With a talent for staying up-to-date on the latest news and trends, Elizabeth is dedicated to delivering informative and engaging articles that keep readers informed on the latest developments.