Ryan Reynolds and Blake Lively’s Group Effort Initiative Partners with Netflix to Support Representation Below the Line

Ryan Reynolds and Blake Lively’s Group Effort Initiative Partners with Netflix to Support Representation Below the Line

Ryan Reynolds and the Blake Lively Group Effort Initiative have partnered with Netflix on a new initiative that will expand access to career opportunities for underrepresented communities. Participants will receive work placements along with production training on many Netflix products in the United States and Canada this year.

Reynolds & Live launched GEI through their Maximum Effort and B for Effort companies and are also its sponsors. The organization first brought a group of listeners together in Vancouver on the set of Reynolds’ hit movie. man project There are eight contributors working as entry-level production assistants in various departments for Netflix and Skydance, including camera, construction, wardrobe, makeup, production design, production office and visual effects. Netflix has already partnered with GEI to include products white noise, your people Y leaving the world behindFollowing the success of the show in Sean Levy’s photo shoot.

“We launched the group effort less than two years ago to create a channel for voices that are underrepresented in our industry. “His growth has exceeded our highest expectations and would not have been possible without Netflix’s unwavering support,” said a joint statement from Reynolds and Lively. What started with Project Adam will now expand to many Netflix products. Thank you to Scott Stuber and the entire team for their dedication. We won’t stop you.”

“At Netflix, we believe more people deserve to have their lives shown on screen, and it starts with the people who matter behind the camera,” said Stabier, head of global movies at Netflix. “We look forward to partnering with Ryan and Blake to create opportunities for the next generation of creators who will shape the future of the entertainment industry.”

Netflix’s partnership with GEI is part of the Creative Equity Foundation, which aims to help create more opportunities beyond the camera for lesser-known topics in the television and film industries. New projects in which the companies are partners have already started production in Long Island and Los Angeles.

Source: Deadline

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