HBO Max officially became Max in the US

The battle for supremacy in the world of streaming reaches new heights with the long-awaited launch of Max, the renewed Warner Bros. Discovery service. Users will be able to delight in an incredible selection of over 1,000 movies and episodes of series in a quality never seen before: the incredible 4K. Yes, you heard right! Now the resolution will be four times higher, providing a cinematic experience within everyone’s reach.

The announcement from Discovery and Warner Bros. has generated great anticipation. Both companies have revealed exciting details about what’s in store for subscribers of the “Ultimate” plan, valued at $19.99 a month. However, those who opt for the $15.99 per month plan, previously known for its limited 4K content, will now enjoy 1080p HD resolution.

Warner Bros.Recognizing the importance of delivering an unrivaled viewing experience, they implemented state-of-the-art workflows to rapidly launch a wide variety of 4K content. Sudheer Sirivara, spokesman for Warner Bros., enthused:

We understand the value of providing our users with a cinematic experience. That’s why we’ve implemented more advanced technology workflows that allow us to deliver more 4K content quickly and efficiently.”

Discovery’s press release wasn’t far behind, assuring that Max will offer more than 1,000 movies and episodes in 4K since its launch, and which will increase from month to month. This means that the platform will be constantly growing, expanding its catalog with exciting additions to the delight of users.

• You may be interested in reading: What is Max? HBO Max ceases to exist on May 23, 2023
• Series and movies premiered at the opening of Max

What will Max offer that HBO didn’t have before?

However, Spanish and Latin fans will have to be patient, as It is estimated that Max will not land in Spain and Latin America until 2024. While the wait may seem long, it will certainly be worth it for those who crave high-quality 4K content.

In addition to its impressive range of titles, Max will offer three different plans to suit user preferences. These include an ad-supported option, a standard plan similar to current HBO Max, and a premium version, dubbed “Ultimate,” à la Netflix. The choice is in your hands!

But that is not all. Max will also support Dolby Vision and HDR10, provided that the content is available in these formats. Additionally, Dolby Atmos audio will be included for select films and series, providing an immersive cinema-quality experience from the comfort of home.

Warner Bros. Discovery has demonstrated its commitment to existing subscribers of HBO Maxensuring that they will be able to enjoy the features of their current plan for at least six months after the launch of Max. Until November 23, users will not have to worry about additional costs for 4K content.

While concrete details on the European launch have not yet been revealed, Max is expected to arrive in the old continent in 2024. Movie and series lovers are counting down the days to enjoy an enhanced streaming experience and immerse themselves in the magic of 4K.

The streaming market has experienced exponential growth in recent years and Max is determined to establish himself as a major player in this platform war. With its large catalog of 4K movies and series, it presents itself as an interesting alternative for users looking for exceptional image quality.

THE adding Dolby Vision and HDR10 in Max is exciting news for moviegoers and tech enthusiasts alike. These formats allow for more vivid color reproduction, richer contrasts, and greater depth of visual detail. Additionally, Dolby Atmos audio will transport viewers into an immersive world of sound, where they can fully immerse themselves in the story and enjoy an unrivaled cinematic experience.

Competition in the streaming market has become fierce, with the big names struggling to attract users with exclusive content and innovative features. Max joins this fight with a solid proposition and a clear strategy. By offering three different plans, tailored to users’ needs and preferences, the platform seeks to cater to a broad spectrum of audiences.

Current HBO Max subscribers can rest assured, as Warner Bros. Discovery has ensured they will retain access to features on their current plan for at least six months after Max launches. This means they will be able to enjoy their favorite content in high definition without additional costs for a considerable period of time.