Dungeons & Dragons: Honor Among Thieves makes its global debut at a price tag of $72 million

Update for latest…: Better than expected, Paramount/eOne’s Dungeons & Dragons: Honor Among Thieves have a $71.5 million global arc this weekend; part of it $33 million from 60 foreign markets, far exceeding the $25 million budgeted for the framework.

Notable markets were the United Kingdom (where eOne distributes) at #1 with $4.3 million; Mexico And Australia $2.4 million each; And Italy And Spain‘s no. 1 starts at $1.3 million and $1.1 million, respectively. Also of interest Germany made $2 million at #3 and Korea came into the game with a $1.4 million start in 2nd place.

in korea, D&D was surpassed by what remained of Japanese animation suzume. Also, China was guided by this photo sitting there in his second session. As we warned before the weekend began, there was little reason to trust China too much D&D which nevertheless receives a 9.2 rating from the public on Maoyan. It grossed $5 million this weekend. As we noted, there has been a problem with Hollywood movies in China recently. Unless it appears, the words “James Cameron” appear above the title. titanic will appear in a 25th anniversary re-release starting Monday and will be available to watch local time.

Apart from this, D&D Air to breathe before the Easter holidays and as a choice for older target groups Super Mario on board.

Paramount was definitely promoted D&D to the extreme with the participation of talent in Italy, the UK and Brazil as early as 2022. A more recent tour included stops in Berlin, Paris, London and Mexico City. International brand partnerships include Carl’s Jr. in Australia and Chile, and Burger King in Taiwan and Spain, Monteroza in Japan, Bobble Bobble in Italy and Call a Pizza in Germany. British specialty brewer Craft Brewery Mondo created a limited edition beer called ‘Hither Thither’ which was sold through specialty stores and online channels. Hot Sauce La Botanera in Mexico activated with 4.2 million themed bottles on packaging, promoted via television, radio and digital billboards in major cities, as well as print and digital signage in more than 500 supermarkets for a total of 65 million impressions.

Note that France, Brazil and the Middle East are still to come in April – hopefully supported by the good results.

At IMAX, the worldwide balance was $5.7 million, including $2 million from overseas.

Meanwhile strong from last week, John Wick: Chapter 4 gross estimate 35 million dollars of 75 markets in the second frame. It increases foreign come $122 million for $245 million worldwide.

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