Disney celebrates 100 years of magic in new Super Bowl spot

The Walt Disney Company is celebrating its 100th anniversary later this year on October 16, and to celebrate that, Disney has released a new Disney100 Special Look commercial that will play during the Super Bowl, but you don’t have to wait to watch it. You can watch it below.

Throughout the year, Disney “will celebrate the fans and storytellers who have ignited the joy and magic that is Disney for the past 100 years. Today, Disney honors those fans and creators with a special Super Bowl LVII commercial debut that highlights 100 years of unrivaled storytelling and innovation.

Disney CEO Bob Iger said in a statement, “As we commemorate our historic 100th anniversary, it is remarkable to look back on the legacy of Walt Disney and his passionate pursuit of excellence that continue to propel the company forward today. . We are incredibly grateful to the generations of people around the world for being such a special part of our history and for inviting our stories and characters into their lives over the past century. Disney100 represents a celebration of all our fans and families, and our storytellers and creative visionaries whose talents and imaginations have created the magical moments that make Disney such an enduring part of global culture.”

This is a great time to celebrate as Disney recently laid off over 7,000 people. The Disney100 Special Look features “scenes from iconic Disney films, series, stage productions, theme parks and fans, plus a collection of inspirational sayings from Walt Disney, recalling the shared memories and nostalgia that gave Disney a place special into the hearts of audiences around the world”.

You can watch the Super Bowl commercial below:

This year will be filled with “opportunities for fans and families of all ages to relive their cherished Disney memories and delight in new and heartwarming stories and experiences. Friday, February 17, the new film from Marvel StudiosAnt-Man and the Wasp: Quantummaniawill debut in theaters. Then, on February 18, Disney100: The Exhibition will have its world premiere at the Franklin Institute in Philadelphia, inviting guests into a 15,000-square-foot, ten-gallery exhibit that will bring Disney stories to life through innovative and immersive technology. The Walt Disney Archives is opening its vault of treasures, showcasing more than 250 of its “crown jewels” – rarely seen original artwork and artifacts, costumes and props, theme park attraction vehicles and even more. The exhibition will also stop in the United States and throughout Europe”.