Adam Driver gets a little too meta and causes the weirdness in Squarespace’s Super Bowl ad

Adam Driver gets a little too meta and causes the weirdness in Squarespace’s Super Bowl ad



Can an almighty god create a rock so heavy that not even they can lift it? If you replace all the bricks in a building with a new brick, is it the same building? If you use a website to build a website, have you built an infinite number of websites? The latter of which is what puzzles you driver adam as she looks at Squarespace in awe and fear at the limitless potential. The commercial, which airs during Super Bowl LVII, sees the Star Wars the actor dives a bit Matrixa little inside 2001: A Space Odysseyand a bit in the underrated 1996 Michael Keaton resource, Multiplicity.

“Websites that make websites,” Adam says as he replies, becoming an infinite Adam Driver. Immediately, the singularity occurs, or the theoretical moment in which technological progress surpasses human development, creating a chain reaction of artificial superintelligence or the merging of man and machine into one. Or a black hole opens up. It’s not entirely clear, but Adam is proud of what he’s done. “You did it, Adam Driver,” he says to himself…or to himself.

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Directed by the award-winning director Aoife McArdle (who should probably get a budget to make a film adaptation of an Ursula K. Le Guin or JG Ballard property), the extended version of the ad includes something more Bounty Hunterweird vibe, which worked exceptionally well with Adam Driver’s otherworldly delivery. “I couldn’t be happier to be doing this commercial with Squarespace and for the Super Bowl,” Adam Driver said in a press release. “The cast was ONLY a reason to do it.”

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“We are thrilled to be back in the game for a ninth year,” said Anthony Casalena, founder and CEO of Squarespace. “Partnering with Adam Driver to satirize our origins is a fun way to honor where we’ve been as a company. While we started out as website builders, Squarespace has grown into a powerful platform that provides all the tools entrepreneurs need to turn an idea into reality and start a thriving online business.”

In a preview of the video, Adam Driver sat down with Adam Driver, Adam Driver and Adam Driver to talk about the commercial. When asked what it was like working with Adam Driver, Adam Driver said it was “amazing” because he didn’t like “any other actor, so the idea of ​​being able to act on his own for the first time, I can check the rhythm of the ensemble…” I was previewing The parent Trap and showed the many facets of Adam Driver…because there were about three dozen of him.

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Source: Hollywood Life

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