In 2022, China’s coffers fell by 36% from 2021, reaching about 30 billion RMB (4.35 billion US dollars). According to China.org, citing figures from the China Film Administration, 85% of revenue in 2022 will be generated by local films, led by The Battle of Lake Changjin II at RMB 4.07 billion (US$636 million at historical rates, according to comScore). Last weekend at James Cameron’s Avatar: The Way of Water became and surpassed the highest-grossing studio import of the year Jurassic world domination with an estimated $152.8 million as of Sunday.
The market has been hit hard throughout the year by Covid-related issues, including extended lockdowns in several cities and a roller-coaster ride in the number of cinemas open. More recently, China scrapped its zero-Covid policy, which caused a host of problems as infections surged and the public worried about leaving their homes.
At the same time, China was very restrictive in accessing the Hollywood film market; There hasn’t been a Marvel title since Avengers: Endgame in 2019.
Short lead times for marketing and promotion with date announcements were also considered, even for domestic films that were too close to release in some cases.
As the year came to a close, a potential hit was that of Alibaba place truthwas moved from the December 31 date.
Continuing with some worries about the typically lucrative Chinese New Year holiday, which falls in early 2023 and officially begins on January 22. Maoyan currently mentions The wandering earth 2 on this day the sequel to the 2019 sci-fi adventure blockbuster while there are other possible outbreaks, although one question remains open about the Covid situation. Still, last weekend was encouraging away from the water saw an increase of 42% over the previous session.
The top 5 films in the market in 2022 were all local The Battle of Lake Changjin II followed by a scientific comedy moon mancomedy Too cool to killfamily drama Light up the stars and thrillers Return homeaccording to comScore data.
In relation to avatar and Jurassic world dominationwere the best studio artists The Bad Boys, Minions: The Rise of Gru and Fantastic Beasts: Dumbledore’s Secrets.
pmc-u-font-size-14″>Writer pmc-u-font-size-14″>Writer: Nancy Tartaglione
Source: Deadline
Bernice Bonaparte is an author and entertainment journalist who writes for The Fashion Vibes. With a passion for pop culture and a talent for staying up-to-date on the latest entertainment news, Bernice has become a trusted source for information on the entertainment industry.
