Scents have the power to awaken our senses, emotions, sensations and even memories. They are able to evoke experiences, people and those places where they were happy. They allow us to travel back in time, to places we have been or to those landscapes that exist only in our imagination. utilities, Looking ahead to 2023, the perfume world is looking for new sensations and to exude, even more, those memories that only a fragrance can achieve.A: Our childhood, that first date, our mother’s perfume or that musky aroma that grandmothers and aunts perfumed themselves years ago.
However, What great olfactory trends will the new semester bring us? This season, the new launches of women’s perfumes will be based on natural sweet fresh notes and extreme fragrances. They all evoke feelings related to nature, happiness, nostalgia, comfort and empowerment of women. Perfumes with a clean scent also triumph. And those perfumes with woody notes or dyes related to leather. Moreover, in terms of floral aromas, the rose is the main character.
With September just around the corner, it’s time to discover what new fragrance trends will surround our moments in the second half of the year (and in the future 2023). Discover, recognize and achieve what will be our most desired aroma. Will it be sweet, explosive, risky notes, with a woody touch? Todaynext to the fragrance house Eurofragance, We present the fragrance notes that will mark the perfume industry in the second half of 2022 (and the following 2023).
Fragrances inspired by nature, in a forest, jungle, flower… or with green and natural tones are very populara clear reflection of the growing concern for the environment and to return to the essence and reconnect with nature. Tea-inspired scents return, that awaken and revive the senses, thanks to the trend of relaxing perfumes that soothe the body and improve well-being. Though they are also returning for the escapism consumers continue to seek after the pandemic. Second, the rose continues its reign as star ingredient. This season we find a darker rose, spicy and at the same time woody that exhibits a penetrating and intoxicating scent, influenced by the Gulf region.
For this second trendy variant, the timeless PARIS-PARIS by Chanel It can be one of the tastiest options. An effervescent perfume that begins with fresh notes of lemon and mandarin before revealing the heart of Rosa Damascena, restless and cheerful. Not before this ode to joy was enhanced with hints of spicy pink pepper and woody patchouli that give an unexpected twist to this perfume classic. PARIS-PARIS is a perfume of paradoxes: rich yet fresh, refined yet informal.
The trend of escapism, travel and new adventures in summer also reaches perfumery, which is moving towards a healthier approach to ingredients. These are added with a more juicy and natural touch in floral scents with fruity notes. The prevailing fruits are the melon, the pear, the red fruits such as the raspberry and also the yellow ones such as the peach or the apricot. Inspiration comes from coconut and lactonic nuts that evoke solar tones.
A base perfume that brings together the best of these sweet and bold notes? the smell Daisy So Fresh by MARC JACOBS It’s all you need. Like the woman who wears it, Daisy Eau So Fresh inspires bold and feminine women. The most seductive aroma notes of raspberry and grapefruit shimmer on the skin as they mingle with a sensual heart note of wild rose and a musky finish. and refined from warm plum and cedar wood.
In the summer, consumers try to escape the routine, detach from their daily problems and relax. Therefore, scents that evoke happier moments, such as childhood, a time with fewer worries, become relevant. Orange Blossom remains very popular in multiple releases. And it is that this ingredient is known for its ability to calm anxiety. The scent can bring back memories that are immediately comforting. Soft tones with their enveloping and solar nuances are mixed with tobacco notes this season, thus offering sensuality. Likewise, scents with sweet notes reminiscent of a bubblegum accord and modernizing the gourmand fragrance family add nostalgia. Ingredients such as strawberry, pear, raspberry, sweet vanilla and coconut stand out. Vanilla is also part of this trend. This ingredient is almost motherly thanks to its soothing warmth and enhances the scents of the Middle East mixed with sandalwood, almond and tonka bean.
Freshness, fun, joy, youth…. Sweet and explosive notes that remind us of the popular Long live La Juicy Rosé by Juicy Couture. A long-lasting, opulent fragrance that brings endless parties, opening with top notes of fresh sparkling William pear, Italian mandarin and jasmine petals. The sweet and fruity opening arouses joy and optimism with a light citrus fizz, revealing a blooming floral heart. Until they reach a heart of white peony, sambac jasmine and centifolia rose that exudes the desire to live so typical of childhood.
Consumers are looking for scents that give a sense of well-being. With fresh aldehydic notes, they are perfumes that smell clean. They are packed with comfort, a long-awaited sensation especially after the pandemic. Fragrances that envelop you with their sensuality are also in vogue. This new season, the perfumes with notes of leather contrast with floral classics like rose or powdery notes like orris or violet.
And from this fusion, between the particularity of the leather and the sweetness of the floral aroma, we find fragrances such as CH Privée by Carolina Herrera. A bold blend of leather with feminine accents wrapped in musk that gives the notes of sweetness. Of course, like all Herrera fragrances, the risk is not lacking with doses of hot pink pepper, the sedative power of Osmanthus or the most carnal sensuality of vanilla.
The fragrances also accompany the generation of daring and passionate women who stand up for their femininity. White flowers such as jasmine, tuberose, orange blossom and gardenia are the protagonistsalthough so are ingredients previously used more in masculine fragrances, such as the traditional fougère ingredient, lavender, wood, or vetiver. The quest for comfort and hedonistic pleasures drives more extreme and powerful scents. The infusion of spirits such as aged rum, amber cognac and absinthe or cognac reveal fruity and spicy notes. They are scents with more spicy, smoky, gourmand scents and with a bitter sensation.
A fragrance with these properties? the real Velvet Orchid by Tom Ford. An enigmatic and sensual perfume that envelops itself in the world of the mystical black orchid. But it is not only influenced by the floral essence of this legendary plant, along with top notes embodied in a peculiar freshness of its own rum extract along with aromas of honey.
Source: Marie Claire
