Jennifer Coolidge’s favorite $8 face primer will make your makeup last all day

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You may have seen the iconic Jennifer Coolidge in the Super Bowl commercial for the beauty brand The Elf’s Power Fist Primers when it gave the extra sticky texture a fun twist. In the commercial, she called her skin “extra dewy” and it was so sticky (something we all want in a foundation) that every object she touched stuck to her hands. A good quality primer is essential to make your foundation last all day and night, and the elf primer is just as good and costs less than $10!

Buy the Elf Power Grip Primer for $8.11 at Amazon today!

This gel-based primer is so sticky that it will adhere makeup to your skin, ensuring it doesn’t go anywhere. Not only does it help to adhere, but it also provides a beautiful base for the skin that will shine through your makeup and create a smooth, glowing complexion. Plus, with its sheer formula, it works great with all skin tones. There are many beneficial ingredients in the primer, such as hyaluronic acid, which helps lock in moisture to plump the skin. Power Grip Primer is also non-comedogenic, so you don’t have to worry about the product clogging your pores.

All you need to do is apply the primer evenly on your skin before you start applying makeup. Also, use your fingers to apply the primer to your face so that it warms up before melting into your skin. Jennifer isn’t the only one who loves Power Grip Primer, it’s skyrocketed on TikTok as a drugstore must-have and has 16,446 reviews on Amazon!