There seems to be a new Gwyneth Paltrow in the healthcare industry. Kourtney Kardashian introduced Valentine’s Day gummies that promise to support vaginal health.
In September 2022, Kourtney launched Lemme, the healthy marmalade brand. Contains bio additives and vitamins. And on the site, Courtney says on her behalf: “I’ve made it so delicious you won’t believe how useful it is.”
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Lemme brand advertising campaign -
Lemme brand advertising campaign
The healthy marmalade collection includes Lemme Sleep with melatonin and chamomile, Lemme Debloat with prebiotics, and now a jar called the new Lemme Purr. The latter has a seemingly harmless composition – pineapple, vitamin C and probiotics. However, Courtney promises in her ad campaign, “We developed our vaginal health gums using a clinically studied dose of SNZ 1969™ probiotics.”
Probiotics really have a positive effect on the intestinal microflora, and not only. But an unpleasant smell is not the root cause, but a consequence of this or that imminent violation of health. Only a specialist can diagnose and treat it, and not independently prescribed vitamins and supplements.
In the ad campaign, Courtney appeared surrounded by a dozen cats, causing a wave of negativity and misogyny accusations against her. It remains to follow Courtney’s reaction. But one conclusion can be drawn – like Gwyneth Paltrow’s notorious jade egg, this fall has nothing to do with a tendency to love herself.
Source: People Talk
I’m Roger Gritton, and I’ve been writing for the The Fashion Vibes for over 5 years now. My specialty is beauty news; I’m passionate about covering the latest trends, products, and innovations in the industry. In my time there, I’ve become known as an authority on all things beauty-related.
I love discovering new experts to interview, researching up-and-coming ingredients and techniques that are making their way onto our beauty shelves and highlighting people who are making a difference in the world of cosmetics. My work has appeared not only on The Fashion Vibes, but also several other publications including the New York Times Magazine, Allure Magazine and Refinery29.
