The historic world superstar of Brazilian pop, Anitta, continued a great year and a few weeks ago presented a new sexy single titled “Lobby” with Missy Elliott. The “Lobby” video premiered August 18 on MTV Live, MTVU, MTV Biggest Pop and on Paramount Times Square billboards. The song heralds the arrival of the Deluxe Edition of her critically acclaimed new album and Warner Records debut, Versions Of Me, on August 25.
Anitta initially teased “Lobby” with a clip on TikTok, sparking widespread anticipation from fans around the world. On the track, a dancefloor-ready disco beat and pounding bassline give way to the immediately catchy chorus: “Kiss me from the roof to the lobby.” Meanwhile, the legendary Missy Elliott stops with a classic verse marked by a quote ambiguity and her inimitable flow. Anitta heightened the excitement with an early Instagram post from her and Missy Elliott, in which she admitted, “Honestly, I can’t believe what I’m saying. It’s happening now.”
Earlier this month, he previewed Versions of Me (Deluxe Edition) featuring the hot and seductive music video for the single “Gata.” In addition to trending on YouTube, it has already racked up over 4.5 million views and that’s still counting. Director Giovanni Bianco directed the video.
Anitta made headlines, earning her first career MTV VMA nomination in the “Best Latin” category for “Envolver.” She emerged as “the first Brazilian to be nominated for a solo project in VMA history.” Regardless of the approval, he will make his premiere TV appearance “Envolver” at the ceremony on August 28. Then be sure to vote!
Anitta has broken one benchmark after another during this historic year. Not only did she emerge as “the first Brazilian solo artist to perform at Coachella,” but she also earned a Guinness World Record as “the first Latin solo artist to reach No. 1 on the Spotify Daily Global 100” with “Envolver.” The latter also remains “the top-grossing single on the Billboard Hot 100 by a Brazilian solo artist of this century.”
In addition to approaching a billion streams, Versions of Me has received unanimous critical acclaim. In a review of 4 out of 5 stars, Rolling Stone praised it as an “immersive global dance floor experience”, and Stereogum summed it up best: “Anitta comes for all her awards”. With a further 4 out of 5 stars, NME hailed it as “a wildly ambitious affair from a star who knows exactly what she wants,” and Billboard stated, “Versions of Me is both retrospective and thoughtful, where Anitta is no more than an open book .”
Versions of Me has become the best global Latin music experience of 2022 and is about to release its final version next week.
In April, Anitta released Versions of Me, acclaimed by The New York Times and more. The 15-song album has been released in Spanish, English and Portuguese and holds the record for the most weekly streams for a Brazilian artist on Spotify, with over 40 million streams. After the album’s release, Anitta performed at Coachella, where, as Variety claimed, she “wow” the audience with a 45-minute set featuring a “stunning mix of genres, focusing on Brazilian and Latin music that took her to the stardom.”
Synonymous with pioneering design and exceptional quality, Carrera has been a reference brand since 1956 for people who live by their own rules, constantly challenge themselves and approach life with pride by standing out from the crowd.
Source: Marie Claire
