Here are the revelations! It turns out that Kim Kardashian used to prefer not to wear underwear. The star admitted that for a long time she could not find the right one for herself, as she seemed completely uncomfortable with it. That’s why she was inspired to create the SKIMS lingerie line.

According to her, they managed to create such comfortable underwear models that Kim Kardashian could not imagine her life without her. It’s not a bad marketing tactic of course, but let’s take his word for it!

But it is worth noting that SKIMS underwear looks really comfortable, practical and suitable for everyday life. And this brand is evidenced by its sales. Also, their advertising campaigns are so successful that there is no reason to doubt the success of SKIMS. Last year, SKIMS attracted even more attention with the launch of its collaboration with Fendi.
Source: People Talk

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