Jacquemus continues his collaboration with Nike, to make you feel sexy during sport (if you want)

After a first capsule collection in June 2022, Jacquemus returns with Nike to release the pieces for this spring-summer 2024. A first image of the fruit of this new collaboration quickly went viral. It showed the hand of athlete Sha’Carri Richardson, famous for her sports performances, her flamboyant hair and her eccentric manicure, holding a bag in the shape of the sports equipment manufacturer’s famous comma. And this, to announce the availability of this collaboration for February 26, 2024.

Sha’Carri Richardson, face of the new JACQUEMUS x NIKE collaboration

In addition to Sha’Carri Richardson as a muse, we can now find on the maison’s eshop, as well as in a selection of physical stores, the numerous JACQUEMUS x NIKE sportswear and sexy garments, available in shades of white, black, pink and khaki .

What can we find in the new JACQUEMUS x NIKE collaboration and at what prices?

Starting with this already famous Swoosh bag, available for pre-order at the price of €420. But also lots of draped sportswear, like a zipped bra with a section of fabric that starts from the chest and surrounds one arm for 110 euros. Or the J Force 1 JACQUEMUS x NIKE sneaker for €170. But also a hoodie (€190), jogging trousers (€175) and a t-shirt (€75) with an all-over comma logo motif.

However, as soon as it was published, this collaboration, which will surely sell like hotcakes, is already raising eyebrows. This points to similarities with, in particular, Kylie Jenner’s brand, Khy (itself regularly accused of plagiarism), or even Davide Perella’s conceptual work (which plays by diverting logos onto other unexpected objects).

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