Since its launch in November 2021, beautiful beauty, the beauty brand of the singer Ariana Grande, is making a lot of noise thanks to its playful products and its formulas rich in active ingredients for care. Some references, such as lip oil and liquid eyeshadow, even have a real fan club on TikTok and are regularly sold out. And the success is such that the brand will finally cross the Atlantic to establish itself in Europe, and in particular in France, exclusively at Sephora.
rem beauty, scheduled to land in France on February 13, 2023
The information fell a few hours ago: the UFO rem beauty will land on the continent on Monday, February 13 in more than 80 Sephora stores, as well as on a dozen of the brand’s national e-commerce sites. All the collections (we are talking about a rem beauty “chapters”) will be available, a great novelty for the “Arianators” and makeup junkies Europeans, who will finally be able to touch and test the products in the shop!
Quoted in a press release, the interpreter of “7 rings” is delighted with this new adventure:
This European launch together with a partner like Sephora, THE globally recognized and adored beauty destination, means a lot to me. I am so happy and honored and grateful.
Today more than ever it is really essential to be present in the store to have this point of contact with customers and allow them to touch the products, touch them and test them.
This is exactly the model from Sephora, which thus brings out the best in beauty, making it accessible to everyone. So, go to the store and come and experience the rem beauty experience yourself!
Still a few days of waiting before being able to discover the products imagined by Ariana Grande for rem beauty. And we bet you won’t want to tell him” thanks, see you next time “.
Front page image photo credit: © rem beauty
Source: Madmoizelle
Mary Crossley is an author at “The Fashion Vibes”. She is a seasoned journalist who is dedicated to delivering the latest news to her readers. With a keen sense of what’s important, Mary covers a wide range of topics, from politics to lifestyle and everything in between.
