Bruce Willis’ rep denies that the actor sold his face for new films

Just a few days ago there was a controversy on social networks because Bruce Willis was about to appear in new movies thanks to technology, because the ‘Hard To Kill’ actor had sold the rights to his face to do deepfake with his face on future productions. Now, Willis’s rep has come out to clarify what happened with this controversial news.

Deepfake technology is used to replace any person’s face with someone else’s, this has allowed Mark Hammill and Carrie Fisher to appear younger in the new installments of “Star Wars”. This would mean a revolution in the film industry, since many actors and actresses could start selling the rights to their own image, to collect from them without working on the recording set.

The controversy was so great, that Bruce Willis’ rep came out to deny he sold the rights to his face. According to a statement sent by the manager himself a The Hollywood reporterthere is no contract with the company DeepCake: “It has no partnership or agreement with the company”.

It is worth mentioning Bruce Willis suffers from aphasia, a disease that prevents him from communicating, and that forced him to retire forever from the world of acting. This is confirmed the actor of ‘The fifth element’ does not go back to the cinemaalthough this technology has only opened the possibility for other big stars, like Chadwick Boseman, to be revived through deepfake.

The Bruce Willis commercial who digitally recreated his face

This bogus technology had already surprised Bruce Willis, since he had made a phone commercial for a Russian company called MegaFon, in which they used material from films like “Die Hard” and “The Fifth Element”, to recreate his face, according to that. period. , and the result was to review some of his best moments digitally recreated.

In a recent interview for The Telegraph, Bruce Willis recalled this experience: “I liked the precision with which my character turned out. It’s a mini movie in my usual action comedy genre. For me it is a great opportunity to go back in time. With the advent of modern technology, even when I was on another continent, I was able to communicate, work and participate in filming. It is a very new and interesting experience and I thank all our team. ”

Regarding his current state of health, Bruce Willis’ family recently updated: “This is a very busy time for our family and we are so grateful for your continued love, compassion and support. We are going through this as a family unit and we wanted to involve fans of him because we know how much he means to you.