HBO Max has one purpose: that everyone, whether you like “Game of Thrones” or not, is fascinated by “House of the Dragon”. The Hollywood Reporter had access to an internal company email in which David Zaslav, current president and CEO of Warner Bros. Discovery, was very excited about the predictions for the series and said that the budget that was spent for marketing is the largest in HBO history. “The entire HBO team has led what appears to be the next big cultural moment. “it says in the mail, “I had the opportunity to premiere in Los Angeles with [el jefe de HBO] Casey Bloys, the crew and I were blown away by the quality of the production, the richness of the story and the power of the action. It’s something we should all be really proud of and we can’t wait to share it with audiences around the world. […] We look forward to the start of this exciting new adventure and will thrill fans with the kind of jaw-dropping moments the Targaryen family is sure to bring. “
Let us remember that Zaslav is not fussing about wrapping up any product (or person) he does not consider to be top notch, and what better example than the cancellation of Batgirl ‘when the film was already finished and in which they had invested 90 million dollars. So, being so excited about “House of the Dragon” is great news if you’re planning on staying hooked on it. With the $ 100 million investment in marketing and advertising, Zaslav states in the message that he has reached up to 130 million people in the United States alone: “It was also exciting to see teams across the company working in partnership with the HBO team on what was an unprecedented cross-promotional campaign. And we did it all in just a few months, clearly showing what we can achieve when our networks, streaming platforms, digital and social channels all work together in support of a common goal. We can really make a difference and I can’t wait to see what we do in future campaigns when we take advantage of the full scope and unique opportunities we have on the table. “
you can see it now
The first episode of “The House of the Dragon” has already premiered on HBO Max. The series will have a first season of 10 episodes due out weekly. The plot takes us 200 years before the events of “Game of Thrones” to tell us the story of House Targaryen. In the cast Paddy Considine, Matt Smith, Olivia Cooke, Emma D’Arcy, Steve Toussaint, Eve Best, Sonoya Mizuno, Fabien Frankel and Rhys Ifans, and also appears in minor roles Bethany Antonia, Milly Alcock, Phoebe Campbell, Emily Carey, Harry Collett, Ryan Corr, Tom Glynn-Carney, Jefferson Hall, David Horovitch, Wil Johnson, John Macmillan, Graham McTavish, Ewan Mitchell, Theo Nate, Matthew Needham, Bill Paterson, Phia Saban, Gavin Spokes and Savannah Steyn. In order not to get lost among many names and many characters, especially if you have not read ‘Fire and Blood’, the novel by George RR Martin from which it is based, we leave here our guide to who is who in ‘The house of the dragon’.
Source: E Cartelera
