Sony is betting everything on the popularity of anime. They have already acquired Crunchyroll and Funimation to expand their slate of anime projects. Now they have announced that they will launch an anime academy.
The academy will focus on “talent development” to aid in anime production. Sony will help encourage and foster new creators in the medium as it employs A-1 Pictures and CloverWorks as central parts of this new initiative.
Both companies are subsidiaries of Aniplex, which is a division of Sony Music Entertainment Japan.
President and CEO of the Sony Group, Yoshida Kenichiroand President, COO and CFO Totoki Hiroki shared in a statement: “The launch of a project for the creation of an academy [comes] with the aim of cultivating anime creators in global markets, primarily from Aniplex and Crunchyroll with collaboration from across the industry.”
A-1 Pictures has developed projects including Solo leveling, Sword art online, Mashle: magic and musclesAND Lycoris’ recoil. CloverWorks is best known for Spy x Family, The Promised NeverlandAND Bocchi La Roccia.
Sony has revealed several anime projects coming to theaters in North America, including Spy x Family: CODE White, Haikyu: The Battle of the Dumpsters, Blue Lock: Nagi episodeAND Overlord: The Holy Kingdom.
Crunchyroll’s senior vice president of global commerce, Mitchel Burger, says of anime, “Anime is very popular right now. Everyone else is catching up and realizing that it’s a cultural and economic force to be reckoned with.” “.
by Joey Paur
Source: Geek Tyrant

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