The Kia Sportage wins the prestigious ABC Award for ‘Best Car of the Year 2023’

The Kia Sportage wins the prestigious ABC Award for ‘Best Car of the Year 2023’

The Kia Sportage has become the new winner of the ABC Award for ‘Best Car of the Year 2023’, the industry’s most prestigious award, and is celebrating its 51st anniversary. It is the first time that Kia has won this important award. These results are the result of the sum of the votes awarded by the expert jury consisting of 34 journalists specialized in motorcycle information, ABC’s ‘premium’ subscribers and readers, and ABC readers.

Emilio Herrera, president of Kia Iberia, emphasized that “the new generation of the Kia Sportage has a great acceptance in Spain, with almost 13,000 units sold. The Sportage continues to rise in positions and has become one of the best-selling models in what we already have a year in our country, despite the launch in the month of February”. For his part, for Edward DivarCEO of Kia Iberia “receiving the ABC 2023 Best Car of the Year award is a huge joy for us, it means recognition not only of the quality of our product, but also of the great evolution our brand has made in recent years The Sportage represents this commitment to design, quality, technology and sustainable mobility, as the model has a wide range of efficient engines, including hybrid and plug-in hybrid versions, as well as petrol and diesel. customer”.

It is the continuation of the success of a historic model for Kia in Spain. The Sportage is the brand’s best-selling model in Spain over the past decade and has already more than 160,000 registered units in our country. In addition, it is marketed on our continent, specially designed for the European market and born to become a reference in its segment. It combines an elegant and muscular exterior design with an avant-garde interior, equipped with an integrated curved screen as an interface to the latest developments in connectivity technology.

Source: Marie Claire

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