Kanye West sold almost $3 million worth of unusually shaped shoes in 24 hours

Kanye West sold almost  million worth of unusually shaped shoes in 24 hours

Kanye West launched the new shoe model of the Yeezy brand called YZY SL-01 and earned almost 3 million dollars in 24 hours. The unusual pair with a finely textured sole was not immediately appreciated by Internet users, but this apparently did not hinder sales. These shoes are only $20; This is Kanye West’s second model with such a low price. The first affordable shoes were Yeezy Pods, which looked like regular socks but had a special rubber sole.

YZY SL-01. Photo: social networks

By the way, notice how Kanye West, or rather Gosha Rubchinsky, is playing with the flat sole trend now that he’s the head designer of his brand. In past seasons, we were offered huge shoes with a “tractor” platform, today fashion has moved towards more concise and sophisticated options.

Gosha Rubchinsky and Kanye West. Photo: social networks

Let us also remind you that Kanye West appointed Gosha Rubchinsky as the chief designer of Yeezy in 2023. Since then, Russian influencers Vanya Dmitrienko and Yaroslav Mogilnikov have participated in the brand’s advertising campaigns, and models with Russian inscriptions have also been released.

Source: People Talk

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