Victoria’s Secret lingerie brand has released a summer advertising campaign that, after watching it, you will want to drop everything, get in shape (if possible) and go on vacation. For this, let’s thank Gigi Hadid, Emily Ratajkowski and Tina Kunakey, the main characters of the new shoot called Escape To Summer.
Models posed in swimsuits from the brand’s new collection, accompanied by fascinating summer views. We immediately notice which trends will dominate the beaches this year. Victoria’s Secret does not insist on a single thing and recommends choosing classic models and colors or choosing bright swimsuits that add color and perfectly emphasize your tan.
Meanwhile, despite the scandals involving the popular lingerie brand Victoria’s Secret, the company is slowly but surely trying to revive the era when the girls in its shows and advertising shoots looked like truly unattainable “angels”. A few years ago, the brand began to be heavily criticized for continuing to promote certain beauty standards, when in the 20s such an approach was already considered irrelevant and even offensive. But ironically, when Victoria’s Secret began hiring models with completely different parameters to advertise underwear, it encountered a sharp decline in sales. Therefore, now we again see the same “ideal” girls on the set, only in underwear that we want to buy.
Source: People Talk

Elizabeth Cabrera is an author and journalist who writes for The Fashion Vibes. With a talent for staying up-to-date on the latest news and trends, Elizabeth is dedicated to delivering informative and engaging articles that keep readers informed on the latest developments.