Bershka, Pull&Bear and Zara return to Russia with new names

Bershka, Pull&Bear and Zara return to Russia with new names

Bershka, Pull&Bear and Zara brands announced their return to Russia at the beginning of April. According to Mash, Bershka will now be called Ecru, Pull&Bear will be called DUB and Zara will be called Maag.

According to the source, the opening of the stores was delayed due to the earthquakes in Turkey. Companies are currently hiring 4,500 employees and are calling existing employees at the company to offer to return to work. According to employees, it is not planned to increase the hourly wage (192 rubles per hour) and the percentage of bonuses from sales, respectively, the salary will remain the same as before Russia left the market.

Photo: Phil Walter/Getty Images

It is planned to start apparel production in Chinese and Turkish factories. But he is upset that the quality of the clothes will deteriorate too soon. The exact opening date has not been announced at this time, but we will be watching this information carefully!

Recall that in the spring the Inditex Group company (Zara, Zara Home, Massimo Dutti, Bershka, Oysho, Pull & Bear, Stradivarius, Uterqüe) temporarily suspended the work of its stores in Russia.

Source: People Talk

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