Exclusive: Sony Pictures Entertainment (SPE) and Scandinavian streamer Viaplay agree to extend multi-year content partnership, bringing They prepare a hunter, web lady Y Morbio The Nordics after the debut.
The extended agreement, which has been in place for several years, will include SPE’s largest films and TV shows in the region and Sony Pictures Television (SPT) will contribute content to Viaplay’s international original content pipeline.
New releases and upcoming movies such as Brad Pitt will be added High speed train Y where the crabs sing It will also be launched in the Nordic countries on the NENT Group Streamer, which is on a growth path and will soon be renamed Viaplay Group if shareholder consensus is obtained.
Main new SPT series such as Accused Y without sin Join Viaplay’s list of international originals, which will have 60 premieres this year alone.
““This update reflects the value of our partnership for both companies,” said Philippa Valestam, Head of Content at NENT Group.
We look forward to partnering with SPE to bring even more world-class news to millions of Viaplay subscribers for years to come.
Viaplay and SPE have also entered into long-term content agreements that provide SPE content for Viaplay viewers in the Baltic states, Poland and the Netherlands.
Viaplay is targeting around 12 million subscribers by the end of 2025, half of them in Scandinavia, after expanding into large areas such as the US and UK.
Source: Deadline
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