Kylie Jenner has starred in a new ad campaign for athletic brand Alo Yoga.
The entrepreneur posed in athletic wear including bare tops and small shorts. In one photograph by Mert and Marcus, Jenner wears a black bra and shorts set with a gray hoodie.
Another image shows Jenner's face close up, with tendrils of hair falling across her face, appearing as if she had just come from a sauna.
In another set of photographs, Jenner wears a pink scoop-necked bralette and matching capri pants that showcase her toned abs. The brand calls the shade "pink marshmallow".
"Pink is just very me," Jenner told W Magazine.
Jenner, who has previously stated that she received a breast augmentation when she was 19 years old, is also shown wearing a low-cut bralette.
Alo Yoga campaign
Jenner is the latest member of her family to partner with Alo, following her sister Kendall Jenner and her mother Kris Jenner.
"Some of the most meaningful parts of my life happen when no one's watching," Jenner said in a press release for the brand.
"Those moments of stillness are what help me feel grounded and present, and I've learned to protect them. That's what I love about this campaign, it reminds us that taking care of yourself starts with making space for the things that are yours alone."
Jenner has previously been seen wearing pieces from the brand.
Princess Kitty birthday party
The campaign follows Jenner's 29th birthday celebrations at her home in Beverly Hills last weekend.
Jenner hosted a Princess Kitty themed party with a strict pink dress code. Guests were required to wear tiaras and pink feather boas. Everyone drank from custom cups decorated with sparkling gems and rhinestones.
The host wore a neon pink latex minidress, candy pink Gucci feather high heels, and a pink manicure.
Her sisters Kim Kardashian, Khloe Kardashian and Kendall Jenner attended in fuchsia outfits, alongside friends including Hailey Bieber, Victoria Villarroel, Sydney Carlson and Devon Lee Carlson.
Hailey Bieber's husband Justin Bieber and Khloe Kardashian's former partner Tristan Thompson were reportedly among the guests. Thompson was seen wearing a salmon colored jacket and pink tinted sunglasses.
The event featured three custom cakes. One was topped with four candied kitties, one was shaped as a bikini torso, and another was covered in colorful gems.
Timothee Chalamet relationship
The new campaign comes as a source told People magazine that Jenner and her partner, 30-year-old Marty Supreme star Timothee Chalamet, are "very much in love."
The couple have been together since 2023. The source stated they will not rush an engagement and are determined to let their romance progress at a natural pace.
"They don't have plans to rush an engagement. They love how their relationship is," the source said.
Jenner and Chalamet recently went on a double vacation with Kendall Jenner and her partner Jacob Elordi, according to the insider. They have also been seen at high profile events in recent months, including the Oscars, the NBA finals and the FIFA World Cup Final.
Jenner stated in 2025 that she has "never been happier." During an appearance on Khloe in Wonderland, her sister Khloe's podcast, she said: "All the stars are aligning."
Jenner, the Kylie Cosmetics mogul, has experienced high profile breakups with former partners Tyga and Travis Scott. She has two children, eight-year-old Stormi and four-year-old Aire, with Scott.
She was asked on the podcast what led her to feel so happy.
"I mean, there's a lot. It's also just growing up, I think. Finding yourself, surrounding yourself with the right people, everything," she replied.
