Dick’s Sporting Goods launches a production company with Espn Little League DOC and more original sporting stories

Dick’s Sporting Goods launches a production company with Espn Little League DOC and more original sporting stories

Dick’s Sporting Goods is intensifying his narrative game with the launch of his production studio, cookies Jar and Dream Studios. The new banner is kicking off with an emotional and high energy documentary, Big Dreams: The Little League World Series 2024which will be previewed on Espn on August 12th at 9.30 pm et.

The 51 -minute film dives deep in the drama and heart of the iconic tournament in the rural areas of Pennsylvania, showing the intense maximums and lows that derive from hunting to such a young age championship.

Produced with documentaries Imagine and MLB Studios, this documentary marks the official debut for the most recent creative company of the brand.

Second Mark RooksVice President of Creative, Sponsorships and Entertainment at Dick’s, this movement in the original sports programming is a kind of children’s game.

“It is really about telling fantastic stories, creating more fans of sport and, hopefully, fans of Dick’s sports products as a brand,” says Rooks. He sees the study as a natural extension of the investments under the company in the cinema.

Dick’s has silently created a solid track record in the last ten years, producing five length films and 10 short -form and episodic documents. In 2014, the company made waves with We could be the kingwho followed two rival high schools due to budget cuts. That film gained an Emmy by Dick, making him one of the first consumer brands to bring home the prize for the best sports documentary.

Forward fast at 2024 and Dick scored another Emmy victory with the success of Netflix The turnaroundwhich told the story of Jon McCannA Phillies superfan that helped to trigger a change that changed Trea Turner.

The imminent furniture does not stop with Little League. The study is developing a powerful piece about it Rachel FosterA woman who was declared dead after a devastating accident and made a surprising recovery to become a marathon runner.

Also on site is a 2026 release focused on the loser for a loser from the United States National Men’s Football Team during the World Cup.

So why the name of the cookie jar and a study of dreams? It is a nod to the company’s roots. In 1948, Richard “Dick” Stack He launched the activity with a loan of $ 300 from his grandmother, who had spared the money in a jar of biscuits. “We use that inspiration and that story to remind us who we are and what our north star is,” explains Rooks.

Between a growing range of felt sporty stories and a clear passion for the genre, cookies Jar and Dream Studios could quickly become a name to look at the world of sports entertainment.

Source: Variety

By Joey Gour
Source: Geek Tyrant

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