‘The Marvels’ Opens With $140 Million In Theaters Worldwide And Is Not Expected To Be A Big Hit At The Weekend Box Office – Preview

This is something we don’t see very often: opening predictions for a Marvel Studios film are collapsing.

The latest sequel of 2019 captain marvel, the wonders, It is also an extension of the Disney+ series WandaVision And Mrs. marvel, In the US, the weekend forecast fell to around $60 million from $75 million to $80 million three weeks ago. Some tracking services like Quorum have lowered their estimates to more than $50 million. The wonders opens this Friday.

Such a low domestic opening would bring production close to 2015’s $200 million Ant-Man ($57.2 million) and down from Marvel’s November 2021 failure Eternal ($71.2 million).

The sequel’s overseas projections are at $80 million, putting its worldwide debut at $140 million, which is less than the worldwide debut of Eternal ($160 million) and the impact of the theatrical day and date black widow ($148 million). We are cautious that international prices may be lower.

Advance sale for The wonders is just over $5 million, which is comparable to Warner Bros./DC The Lightning, the film that stands out in the United States with an opening box office of $55 million. Yes. The concern is that if previews, which begin at 3 p.m. Thursday, gross about $6 million, The wonders The weekend would rise to more than $40 million.

Last night, as part of a Hail Mary promotion, Marvel released the latest trailer (see below) to make the connection The wonders back to the big picture avenger cannon and a cameo in Tessa Thompson’s Valkyrie picture.

The trailer also clearly showed for the first time who the real villain was in this crazy time-hopping superhero movie: Zawe Ashton’s Dar-Benn.

The wonders see Carol Danvers’ team of Brie Larson, Mrs. Marvelis Kamala Khan (Iman Vellani) and WandaVisionis Monica Rambeau (Teyonah Parris); The 11-year-old version of this character played the main role Captain Marvel.

What happens? Yes, the fault lies with the actors and Disney’s hands are tied when it comes to completely screaming this film to the skies. At the same time, there were no outdoor signs for this film at San Diego Comic-Con. So how do you tell your core fans that this is an event?

But beyond that, Marvel fans feel that this movie is not a hardcore must-see captain marvel, which debuted with $153.4 million and WW$456.7 million, the biggest domestic opening ever for a female superhero film. This film was intended as a bridge to that Avengers: Endgame ultimately $426.8M in US/Canada, $1.1B worldwide. Currently, males aged 18 to 34 are missing – not a good sign when it comes to a Marvel film – with females aged 17 to 34 showing up the most reliably.

RELATED: 2023 theatrical release calendar

Media screenings begin Tuesday night and fans will be eager to hear the reviews; the embargo on these lifts on Wednesday at 9am PT. Eternal was 47% Rotten on Rotten Tomatoes with a B CinemaScore. Captain Marvel was rated 79% “fresh” by RT and achieved an A-CinemaScore. The wondersIt is directed by Nia DaCosta, who at 34 is the youngest director ever to helm a Marvel Studios title and the first black woman in a Marvel film.

The wonders has been booked in 4,000 theaters in the US and Canada and has the full functionality of Imax, 4DX, Dolby and PLFs.

The wonders The overseas launch begins on Wednesday in key countries such as France, Germany, Italy and Korea. The majors Australia, Spain, Brazil and Mexico are added on Thursday, followed by Great Britain, China and Japan on Friday. The film will be available in all markets worldwide by Friday.

RELATED: ‘The Marvels’ Secures Day-and-Date Release in China; Will use the Golden Week holiday to launch local advertising

China, right The wonders was released domestically in late September for November 10, allowing Disney to use the Mid-Autumn Festival in early October and National Day/Golden Week in early October for promotional purposes.

The sequel is currently leading the weekend advance sales in China, but hopes must be tempered. Marvel titles, like many Hollywood films in the post-pandemic era, have seen diminishing returns in the once-lucrative market as the domestic industry has grown and audience tastes have turned more inward. We see China opening at over $15 million or more.

And to be fair, nobody gets cheated: when it comes to historical figures Captain MarvelBack in the prime of 2019 and a month before that Avengers: Endgame launched its $632 million run in China and earned more than $154 million in that market — but we don’t live on the same planet anymore.

Definitely expect the European majors, as well as Mexico and others, to take note The wonders, but we’re hesitant until we see reviews and word of mouth. Hope arises.

The Christmas musical directed by Sony/Affirm Adam Anders will also premiere in the US. Journey to Bethlehem, whose operating numbers are in the low single digits. The target demo is undoubtedly faith-based.

Focus Features is also extending the awards season favorite of Alexander Payne The survivors, which grossed over $892,000 in 11 days from 64 theaters in approximately 800 locations.