Hotels are associated with comfort, delicious dishes, snow white beds and a unique smell that cannot be felt elsewhere. Many owners use aroma as part of the greeting of guests. It must be unforgettable, pleasant, but it must also be unobtrusive. We understood why the hotels smelled in a pleasant way and whether such a smell is possible to create at home.
Why is Aroma Marketing Movement?
In 2019, the British Ambius fields made a survey among the hotel guests. 91% of the participants said that pleasant scents positively affected their impressions of the hotel and 67% were relaxing the hotel aroma. The truth is that the part of the brain, which is responsible for the perception of the odor, also processes emotions and form associations. Aroma connects nostalgia, comfort memories, wherever you want to go back and over again.
What is the aroma of hotels?
It is impossible to clearly define the hotel aroma, because experts use mixtures of a few perfume families. They complete each other and create a holistic smell that seems united with space. Most hotels use vegetable notes with citrus fruits, Ragland, wood, vanillas, jasmine, lavender, white and black tea. Air Aroma General Manager (American Aromalar Marketing Agency) In an interview with Harper’s Bazaar Magazine, he said: “The main thing is to get a balanced mixture that will not be felt too much. The aromas should not be ordinary, clean, very sweet or flower.”
How is Aroma held in hotels?
Of course, it is difficult to create and protect the aroma in a large hotel. For this reason, everything is done to fit the pleasant smell into space as much as possible:
Diffusers. Hotels use ultrasonic diffusers by spraying the odor. They stand in a few places and update the aroma in the air.
Aromatization system. The odors are associated with direct heating, ventilation and air conditioning systems, so they are equally distributed throughout the area.
Flavored products. Unique flavors are created for hotels used not only for space, but also for care products: shower gels, shampoos, soap and even gels.
Sprays. Typically, sprays are used for numbers. They are sprayed along the room after cleaning. However, this method is not always suitable, because the spray is released faster.
How to create a hotel aroma at home?
Observe cleaning. Cleaning is the key to success. Pure bed, curtains, carpets change the smell of the room and make it pleasant.
Use neutral flavors. We have already said which notes were used in hotels. Try to select diffusers and aroma pads with neutral odors: sandalwood, patchouli, lavender or agav.
Light candles. In large hotels, the aroma of illuminated candles is almost not felt, but they fit perfectly into the apartment.
Add oil to a moisturizer. For this reason With Steam, a nice aroma, which will last for a long time in space, will stand out.
Use perfume and sprays. Our aroma is directly associated with the smell of a circle. Use perfume and toilet water with hotel notes. We just gathered below.
Source: People Talk
I’m Roger Gritton, and I’ve been writing for the The Fashion Vibes for over 5 years now. My specialty is beauty news; I’m passionate about covering the latest trends, products, and innovations in the industry. In my time there, I’ve become known as an authority on all things beauty-related.
I love discovering new experts to interview, researching up-and-coming ingredients and techniques that are making their way onto our beauty shelves and highlighting people who are making a difference in the world of cosmetics. My work has appeared not only on The Fashion Vibes, but also several other publications including the New York Times Magazine, Allure Magazine and Refinery29.
