The demand for natural cosmetic products is increasing rapidly. According to a recent survey by Roskachestvo, 48% of Russians prefer eco-friendly cosmetics despite higher prices. At the same time, the concepts of “natural” and “organic” are still confused and there is no clear legal definition of it. But in the understanding of most people, this is the name of cosmetics made from natural, safe and non-toxic components.
In addition, Roskachestvo provides statistics on which words are most effective in marketing. 57% of Russians trust the term “natural”. The words “ecology friendly / eco” – 31%, “organic / organic” – 28% and “bio” – 21%. We decided to tell you about ten Russian brands of natural cosmetics that we really trust.
“Krasnopolyanskaya cosmetics”
Perhaps the most famous Sochi brand of natural cosmetics is Krasnopolyanskaya Kosmetika. Over the past few years, the company has redesigned for minimalism and launched new lines featuring prickly pear and snail mucin. Also, the brand buys components for the products of both collections at its farm in Sochi.
average price: 1000 rubles.
nature Siberia
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Body lotion Polar Rose, Natura Siberica, 400 r. -
Hair Shampoo Egg, Organic Store, 220 r.
The brand was founded by Andrey Trubnikov in 2008, when natural cosmetics were far from popular. But even at that time the brand managed to reach the Russian buyer. Largely successful tandem – due to the budget cost and high quality. Now the group of companies unites nine cosmetic brands: Natura Siberica, Grandma Agafya’s Recipes, ICE Professional, Organic Shop, Organic Kitchen, Organic Men, Organic People, Planeta Organica and Zero.
average price: 500 rubles.
Zeytun
The brand appeared in 2005 thanks to two Arab entrepreneurs. They were in love with the traditions and culture of the Middle East and decided to reveal their feelings through cosmetics. The brand is constantly evolving and discovering new horizons and niches. For example, the brand recently launched the Mom&Baby and Men’s Collection.
average price: 500 rubles.
“Workshop of Olesya Mustayeva”
Four sub-brands have already emerged from Olesya Mustayeva’s Atelier: cosmeceuticals Ona Other, Sun Ray sunscreens, Kolyabushki children’s cosmetics and Safsu household chemicals. And Olesya Mustaeva herself is not only the founder and face of the brand, but also the leading technology developer.
average price: 1000 rubles.
Siberia
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Cream-mask for hair Siberina, 300 r. -
Berry lip balm Siberina, 120 r.
You can literally get lost in the brand’s assortment – here you can find natural toothpastes, intimate cosmetics, cosmetics for expectant mothers and insect protection sprays. In general, the brand satisfies all possible needs. Moreover, the products of the brand have Kosher and Halal certificates, which is rare.
average price: 500 rubles.
currant
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Shampoo and balm Smorodina in aluminum package -
Serum Vitamin C 10%, Smorodina, 1790 r.
Until recently, Smorodina was a small and young brand from Magnitogorsk. But gradually the range of the brand expands and turns into environmentally friendly packaging. In addition, Smorodina is a member of the Natural and Organic Cosmetics Manufacturers Association. The main purpose of this association is to support the development of the natural cosmetics segment in Russia.
average price: 1000 rubles.
Brand For My Son
It stands out especially among For My Son brands. “I created it for my son. For your daughter,” says the founder of the brand. She is a parent like her business partner Natalia, so they put all their love into creating the brand. And this is noticeable even on the packaging. It has black and white family photos on it, as if they were from a grandmother’s album. And by the way, it’s also suitable for adults, despite the brand name.
average price: 500 rubles.
Ecological
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Bath foam Relax Amarant & White Tea, Ecolatier, 230 r. -
Ecolatier baby cream soap, 120 rub.
The brand was born from years of scientific plant research and study in holistic health and cosmetology. Silicone, paraben, sulfate, dye and preservative are not used in the creation of the products. The compositions are as “clean” as can be and the packaging is cute.
average price: 300 rubles.
Botavikos
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Sunscreen lip balm SPF15 Botavikos, 159 r. -
Inner perfume Botavikos, 550 rubles.
Now the brand has more than 80 types of essential oils, from jasmine to neroli. And recently, aroma diffusers for the home have also appeared. Botavikos has been on the Russian market for more than 16 years and is engaged in the independent development and production of natural cosmetics.
average price: 300 rubles.
Mi&Ko
Mi&Ko offers everything from hair and facial care to household chemicals. For example, the brand recently launched a line for problem skin, and this summer the aromatic diffuser “Petitgrain and Rosemary” for the home contains 100% essential oils.
average price: 1500 rubles.
Source: People Talk
I’m Roger Gritton, and I’ve been writing for the The Fashion Vibes for over 5 years now. My specialty is beauty news; I’m passionate about covering the latest trends, products, and innovations in the industry. In my time there, I’ve become known as an authority on all things beauty-related.
I love discovering new experts to interview, researching up-and-coming ingredients and techniques that are making their way onto our beauty shelves and highlighting people who are making a difference in the world of cosmetics. My work has appeared not only on The Fashion Vibes, but also several other publications including the New York Times Magazine, Allure Magazine and Refinery29.
