6 unusual beauty gadgets of 2023: eyebrow printer and ear cleaning headphones

While some beauty brands try to surprise consumers with dry shampoo for eyelashes or a special beer-flavored lubricant gel, large companies are investing in the creation of new technologies. This year, L’Oréal Group and Amorepacific took the lead in beauty technology. They offered several modern devices at once, keeping up with the main trends of recent years and the future of the beauty industry – personalization and inclusivity.

Brow printer Brow Magic L’Oreal

At this year’s International Consumer Electronics Show (CES), L’Oreal introduced an eyebrow makeup printer and the ultimate time-saving device. First you scan your face and the app gives advice on eyebrow shape using augmented reality. In general, it acts as a mask on social networks. After that, you choose any shape of the eyebrows and apply a primer on them. Now it remains to hold the device on the eyebrows and 2400 nozzles will apply cosmetics.

Ear Cleaning Headphones

As you know, cotton buds instead of cleaning the auricles, on the contrary, push most of the sulfur deeper and compress it. Therefore, companies began to think about how to replace the usual tool for everyone. For example, SafKan Health developed the first FDA-approved automatic ear cleaning device called OtoSet.

A TikTok video showing this gadget has been viewed more than 15 million times. How is the process going? The liquid is directed from the solution containers through the disposable ear tips to the walls of the ear canals, where the earwax is broken down. Continuous micro-suction draws earwax and fluid back into disposable waste containers.

Aromatherapy shower system Sprig

What we were definitely missing in the bathroom for complete bliss was the aromatherapy shower system. It was announced by Kohler right at CES 2023. It consists of a special tool and aroma capsules. The first is attached to the shower head. When you turn on the shower, the capsules fill the water stream with aromas and skin-friendly ingredients.

The nozzle costs $119 and a reusable flavor pod is $24 (can be used eight times). And the most interesting thing is that the capsules contain not only perfume compositions of aromatic oils, but also such components as hyaluronic acid and sodium PCA, which are beneficial for the skin and hair.

HAPTA Make-up Fixer l’oreal

This year, L’Oréal presented two technologies simultaneously, united by the same theme of inclusivity. “For L’Oréal, the future of beauty is inclusivity. “And this future will be made more accessible thanks to technology,” said Nicolas Hieronimus, CEO of L’Oréal Groupe.

NATA is a device designed for people with limited hand movement, motor problems, impaired mobility and tremors. It is a stabilizer that helps them to make up smoothly.

To create it, L’Oréal teamed up with medical technology company Verily. The technology in the device was initially used to help people who have problems with movement and motor skills to eat on their own with spoons and other tools. This innovation targets approximately 50 million people with fine motor disabilities worldwide.

The HAPTA has a magnetic mount that allows the device to rotate 360 ​​degrees and tilt 180 degrees. A special fixation allows the user to fix the desired position.

The device will initially appear as a lipstick applicator in the Lancôme line (which is part of the L’Oréal group of companies) and will later be used for other makeup categories.

Amorepacific Personal Care and Makeup Products

Korean company Amorepacific has won the CES Innovation Award for the fourth consecutive year for two of its launches. Both are following the customization trend. The Cosmechip device is a home processor that produces cosmetics. The user only needs to select dry “chips” containing active ingredients and the device will generate a formula for a cosmetic product.

Authentic Color Master from Tonework is another smart device on display at the fair. First, the algorithm uses artificial intelligence to accurately analyze color in 3448 areas of the face with emotion recognition. Then it produces personalized toned foundations and lip makeup products.