How to recognize a good restaurant: 5 signs to look out for

In a time when restaurants are open every week, it is difficult to find a restaurant that you will visit more than once. However, places where you want to have breakfast, have a business meeting or make an appointment always go through a strict selection process. And not every restaurant can make it to the favorites list.

As a rule, a guest needs to trust not only the chef, but also the entire restaurant team, from managers to waiters. After all, the overall impression of the project is created not only by the kitchen. In the age of social media, it’s hard not to get confused about what’s good and what’s bad. Therefore, now, in search of an answer to the question of how to identify a good restaurant, we decided to turn to an expert.

Anastasia Rakhmaninova, Marketing Director of Alba Group restaurant, talks about five signs of a good restaurant that you probably don’t know about.

Every successful project is created from detail by a large team of experts from different fields. For example, the development department, which is considering the conceptual features and attractions of the future project and a completely new design and style.

From a marketing perspective, just like design, every project needs to be different to impress its target audience. For example, Alba Group has different restaurants – From casual format to more premium format. Moreover, each of them has a unique strategy, tone of voice and understanding of why the guest chose this project.

Five signs of a good restaurant

Gastronomy. The kitchen is one of the main components of a successful restaurant project. Further construction of the concept depends on this. At Alba Group restaurants, we surprise with both magnificent presentation and taste characteristics and combinations.

Design. Nowadays a beautiful and trendy interior is important. Whatever you say, people always post photos on their social networks and look at how the details are designed. The aesthetic component is very important for every guest.

concept. Nowadays, it is very important to formulate the correct packaging of the restaurant concept for the guest through social networks and opinion leaders. Therefore, a well-constructed marketing campaign directly accompanies a successful restaurant.

trend tracking. Observation and involvement in trends and modern realities also play a major role in positioning the project. This helps make the product desirable and create interest in the product before the guest even wants to see it with their own eyes.

Set. The people on the team are very important. Starting from the employees in the restaurant to those who deal with the operational side of all projects and promote them. It is important for everyone to feel like part of a team working in the same direction, giving emotions and impressions to guests.